Chapter 127 Breaking Million

As a distribution company controlled by Jiang Heng, Bonna Pictures is also well-known. It is very easy to set up a branch. The business license was obtained in a few days, and the website was launched in the fastest time.

After all, Beijing is home to many universities and colleges with abundant talented people. As long as you are willing to spend the money, there are plenty of technical experts.

More importantly, the website itself is not complicated. Jiang Heng also completed the non-technical things such as the name, LGGO, page design, and scoring rules.

Yu Dong was stunned and wondered, aren’t you a movie director?

How do you still have time to research the website?

If you have some computer skills, you can make one yourself!

Little did they know that Jiang Heng's computer technology was ahead of its time.

As for the person in charge of the website, Yu Dong recommended a friend's daughter, named Li Xiaobai, who majored in computer science and had some management experience. She previously worked in the telecommunications bureau.

Jiang Heng went through the procedures and met her. He thought she was quite smart, so he gave her some instructions and then let her take the position.

Li Xiaobai was quite frightened at first, fearing that his poor leadership would ruin the company.

But after getting used to the operations at the new company, she realized that Uncle Yu had found her a job as a pensioner!

Director Jiang has completed all the designs for the website. The more she looks at it, the more she likes it, and she can't find any room for optimization.

There is a professional team taking care of the technical aspects, so she doesn't have to worry about it. She only needs to manage the daily life of the company.

This is so...comfortable!
He immediately took company staff to promote the film and create an entry for the film.

In the film and television section of Tianya Forum, an advertisement called "Douban.com - the most professional movie review website" is everywhere.

The administrator didn't notice it at first, and by the time he realized and deleted the post, it was several hours later.

However, his deletion of posts was like encountering a virus. What awaited him were more and more advertising replies, so he hurriedly adopted keyword banning measures.

The situation was similar on Mop.com. It can be said that within one day, many netizens who liked to read film reviews and talk about TV dramas online knew about Douban.com.

When they searched for Douban and found that they could rate their favorite movies, write film reviews, and write short reviews there, they instantly felt like they had found their organization.

He was busy calling on friends and asking them to post and rate their films on Douban. By the time "Splitting the Mountain to Save Mother" had been released for a month, Douban had become the most popular film review website.

The ratings of Jiang Heng's several works have also been released. The ratings of "The Matrix 1" are as high as 9.4, "8.5 Million BC" is 9.1, "Lion Ridge" is 8.9, "Pacific Rim" is 8.3, and "Splitting the Mountain to Save Mother" is .

Some netizens questioned whether the ratings of director Jiang Heng's works were too high.

But seeing that the number one is Chen Kaige's "Farewell My Concubine" with 9.6, and "Tea House" and "Garland under the Mountain" are as high as 9.5, I feel that the website's ratings are fair.

Many college students went to see Stephen Chow's "A Chinese Odyssey Part Two: Cinderella" and found that it only had a score of 9.0. They asked their classmates and friends to help rate it, and it increased by 0.1.

In fact, the birth of Douban.com did not have a big impact on the box office of "Splitting the Mountain to Save Mother".

After all, the number of domestic Internet users was limited in 02, and most people were still more influenced by mainstream media.

The mainstream media, with the aim of "escorting the Chinese-language film market", also tried their best to give positive publicity to "Splitting the Mountain to Save Mother".

There is no other reason. Jiang Heng’s movie box office accounts for too large a proportion of the annual box office of the entire mainland film market. The leaders hope that it will grow year by year, so how can they say anything negative?

In addition, after China joined the WTO, the economic situation has improved in the past two years, and some government agencies and enterprises have begun to use the traditional craft again - booking the entire venue.

As a result, the box office performance of "Splitting the Mountain to Save Mother" has been soaring since its release. China Film Group pays the most attention to this. Making money is one aspect, but the main thing is to have good results, and they are trying hard to reach 700 million.

However, after a full month of release, it only grossed over 6.7 million yuan, so they decided to postpone its release for another month.

So "Splitting the Mountain to Save Mother" was shown in theaters for another month and eventually earned a box office of 7.21 million yuan.

On the second day after the box office broke 700 million, Han Sanping was extremely excited. The senior management of China Film Group was jubilant and said they wanted to celebrate in a big way and hold a celebratory banquet.

A bunch of people said a lot, but there was nothing new.

Someone said, "Hey, if we talk about creativity and ideas, it has to be Director Jiang. You have to ask him about this!"

Han Sanping was also about to talk to Jiang Heng, so he called him and told him what everyone was thinking.

Jiang Heng thought for a moment and said, "That's easy. We can use crystal to make seven or eight zeros arranged together. We can hold a press conference one day and invite some media friends to come. We can smash the '700 million' in front of them to represent that our box office performance has broken the 700 million mark!"

Han Sanping's eyes lit up when he heard this.

"Oh, you really make a living by being creative. This idea is so good, it coincides with ours! Okay, just wait for me to arrange it!"

After Han Sanping hung up the phone, he told Jiang Heng about his idea, and the senior executives in the room were very happy.

One number and one crystal, so nine people should be able to stand on it, and you can also go up and swing a hammer to show your face.

The group started discussing it, and some said they should invite reporters from CCTV, and the film channel would definitely be willing to come.

Some suggested inviting Zhang Yimou and Chen Kaige. Both of them have made blockbusters. One will be released during the Spring Festival, and the other is invested by China Film Group and will be released next summer. This will stimulate them and also take the opportunity to promote their film.

When Han Sanping heard this, he didn't know whether this was a good idea or not.

Zhang Yimou has a good relationship with Jiang Heng. He has attended the premieres of Jiang Heng's new films several times and even paid a high price to invite Jiang Heng to star in "Hero". He should be willing to come.

On the other hand, Chen Kaige, who became famous all over the world with "Farewell My Concubine", has always had a sense of pride.

Originally, as the popularity of "Farewell My Concubine" faded, Chen Kaige has been quite silent as his several works this year had average reputation and box office.

Unexpectedly, after the film was released on Douban, "Farewell My Concubine" became the highest-scoring Chinese-language film with a high score of 9.6 and was reported by the media, Chen Kaige became arrogant again.

In some of his small gatherings, Jiang Heng was not highly regarded.

Letting him attend the celebration party for "Splitting the Mountain to Save Mother" won't cause any trouble, right?

Han Sanping couldn't make up his mind, but since everyone else said so, he also wanted to take the opportunity to promote "The Promise". After all, it was a film invested by his own company, so he called Chen Kaige.

The latter answered the phone in a somewhat silent tone, but his words were very brief, "Okay, let me know when you've made your decision, and I'll definitely go!"

After hanging up the phone, Chen Hong asked what happened.

When Chen Kaige told Chen Hong about the matter, Chen Hong was puzzled, "Don't you hate Jiang Heng the most? Why did you go to his celebration party and watch him enjoy himself?"

Chen Kaige said proudly: "He is just a young boy, he is just good at special effects, he doesn't understand art, I just want to tell him.

That’s not how movies are shot!”

(End of this chapter)