Chapter 136 Advertising Shooting (Please subscribe and give me a monthly ticket!)
In the early stages of this streaming explosion, although everyone is aware of the power of streaming, most of the subjective consciousness is still immersed in the inherent thinking of the past.

It's not just entertainment companies, the advertising thinking is similar.

Compared to the traditional TV advertising thinking with limited time, where the protagonist walks from outside the camera into the camera and then shows a sweet smile towards the camera.

Li Yang thinks that since it is played in the form of short videos on YouTube, the short video advertising concept with no time limit can better attract the audience.

The successful trial experience of the previous Black Swan Fairy Tale series of advertisements has already given him a taste of sweetness.

Making beautifully-made advertisements can provide the most direct feedback to live-bloggers like him.

His goal has never been to blindly overdraw his own fans' consumption, but to try to open up other tracks to attract fans.

Li Yang believes that good Internet thinking is not only about playing in circles, but also about constantly leaving memory anchors on the Internet.

Advertisements, skits, CPs, luxury cars, screenwriters and all kinds of identities will leave a memorable point in people's minds, commonly known as labels, and will eventually bring traffic to the live broadcast room.

Whether it's a skit or an advertisement, the more exquisite the production, the better.

It would be best if he could develop Li Yang's characteristics, like the domestic characters such as Yuwen Tuo and Zeng Xiaoxian, who are deeply rooted in the body and mind, which is almost equivalent to a golden medal of immunity from death.

Therefore, Li Yang felt that even if the overall profit was small, the quality must be maximized.

At least, he won't waste every opportunity just to save a little bit of money.

The advertisement needs to remain mysterious, so the shooting part naturally cannot be broadcast live.

The moment the live broadcast room was closed, Li Yang's concentration reached a new level.

The script for this advertisement is about a worker who just got married and comes home tired after get off work.

He doted on his wife and insisted on not letting her hands get stained with any woman's liquid.

But when he returned home late at night, collapsed in the elevator exhausted, and seemed to have no strength to support himself, he couldn't help but look forward to having a hot meal when he got home.

This is in stark contrast to the reluctance to leave his wife.

Li Yang's solo shots were all shot in advance.

The scenes reshot this time were the ones inside the elevator.

There are only two seconds in total here. Gao Xixie meant to take a straight shot of the side face, focusing mainly on the fatigue of the eyes.

But Li Yang asked the camera to start from the side, and move from bottom to top, from the slightly trembling legs, the wrinkled suit, the stained collar, the weathered face with slightly stubble, to the slightly decadent eyes that seemed confused about the future, all in one shot.

It took me nearly twenty minutes to shoot a two-second shot, and I was finally satisfied.

In the next shot, Li Yang stood at the door, patted his face to cheer himself up, as if he didn't want his tired state to affect his wife. But even though he looked more energetic, the fatigue in his eyes could not be concealed.

He pushed the door open and walked in. Facing the empty room, he inevitably felt disappointed, but it was still covered up by the strong love.

But that momentary look of disappointment still gave the camera a strong enough feeling.

"Screenwriter Li Yang, don't you really want to consider starring in a drama yourself?" Someone nearby murmured quietly, and soon received unanimous praise from the people around him.

The people on the scene actually felt it more strongly than those who watched through the camera.

They could feel the love in Li Yang that seemed to be being eroded by life.

In the camera, Li Yang seemed to have lost all his strength after leaving the room. He casually took off his shoes, threw away his briefcase and coat, and collapsed on the sofa. He tilted his head back and stared at the ceiling. He didn't react at all even though his stomach was growling. His eyes gradually became empty.
The next second.
Li Yang's nose twitched slightly, as if he smelled something. Then, he seemed to hear a sound coming from the kitchen. He sat up instantly, his eyes slowly focused from confusion, as if he had guessed something, his face filled with an expression of disbelief.

The camera turned to the kitchen. The kitchen door opened and Zhang Yuanying, wearing cute pajamas, walked in with a bowl of steaming ramen. Her delicate little face was dirty, but her eyes were unusually bright, as if there were stars twinkling in them.

She tilted her head slightly, her face blooming into a brilliant smile, a sweet and happy smile, and said: "Hubby, you must be hungry coming home so late?"

Li Yang's eyes regained their light and all his fatigue disappeared.

"Why are you looking at me? Why don't you eat your noodles quickly?"

Zhang Yuanying snuggled up to Li Yang and sat down. She pinched Li Yang's cheek lovingly, narrowed her eyes, and said coquettishly, "If you don't eat quickly, the noodles will get cold!"

"Okay, eat hehe!"

Li Yang lowered his head and ate noodles in big mouthfuls. He ate very happily, but his eyes were full of the girl beside him. From time to time, he showed a silly but happy smile.

"Why are you looking at me with such a silly smile?" Zhang Yuanying tapped Li Yang's forehead with her finger and said angrily, "Just eat your meal properly."

"Wife, you are so nice to me!" Li Yang smiled happily.

"Silly boy, I'm your wife!" Zhang Yuanying pinched Li Yang's nose lovingly.

The director's voice was heard from outside the venue.

"cut!"

"Yuan Yingxi, it's too late. Here's some ginger soup to warm you up."

"Thank you!"

Zhang Yuanying took the ginger soup, smiled politely, took a sip, and then looked at Li Yang with his eyes as clear as autumn water.

She felt warm and comfortable.

Li Yang was frowning.

Because according to the original design, the last scene was Zhang Yuanying leaning on Li Yang's shoulder, and then the camera rose and the advertising slogan was inserted in the voice-over.

【Eat Daruma Ramen and enjoy a happy life! 】

but
"Do you feel that the story is a little thin here?" Li Yang frowned slightly, feeling that something was missing. "Now that you mention it, it seems to be true!" Gao Xixie rubbed his chin and fell into deep thought.

The story is well pieced together, except for the last shot, where the text above and the two people below do not fill the screen, leaving a blank space in the middle, which seems abrupt.

"What do you think? Should we have a standing ending shot?"

Gao Xixie said: "It would be best if the two of you take up the entire screen."

“What about text ads?”

Li Yang did not forget the request of his financial sponsor.

"Feathering and blurring only take the last second, so why not just blur you gradually?" Gao Xixie's eyes lit up as he spoke, and then he said, "But, maybe another story will be needed to end it."

"In this case, the lines about eating will have to be moved to the next scene."

Li Yang thought for a moment and said, "In this way, we can shorten the five seconds spent eating to 1.5 seconds and try to show the expressions of both of them, and then..."

Then, he walked to the kitchen and described, "I'm standing here washing the dishes, Yuanying leans against the door with his head tilted, and then the lines for eating there?"

"Let's try it first!"

Gao Xixie decided to give it a try, as no description could be more intuitive than the result.

"Reshoot?"

Zhang Yuanying was slightly startled, then worriedly asked: "Did I shoot it just now?"

"No, I just need to add a shot."

Li Yang explained, then pulled Zhang Yuanying to the kitchen and began to explain the new plot.

only.
For some unknown reason, Zhang Yuanying couldn't seem to get into the right state this time.

"cut!"

As the ninth cut sounded, Zhang Yuanying's eyes became red and wet with anxiety.

urgent!

She didn't know why, but at the last minute she couldn't get into the role.

Every time I see Li Yang's face, I always feel a little dazed and can't get into the character.

"Is it because you are sleepy?" Li Yang walked over and asked.

Zhang Yuanying nodded subconsciously, but then shook his head.

"I see. It must be because I'm ugly. This face looks out of place when you look at it up close?" Li Yang joked.

Zhang Yuanying shook his head.

"I'm so handsome that you blush when you see me?" Li Yang continued to tease. He could sense Zhang Yuanying's nervousness and was joking to ease the atmosphere.

At this time, scolding is useless.

Only a relaxed atmosphere can dissipate the actors' tension.

Zhang Yuanying hesitated for 0.1 second, but still shook his head.

"I suspect you are trying to embarrass me!" Li Yang said seriously.

"I really didn't." Zhang Yuanying was really anxious.

"That"

Li Yang suddenly said softly: "Relax."

His voice became softer, and a hint of doting appeared in his dark eyes. He smiled and stroked Zhang Yuanying's hair, as if he was the most gentle lover in the world, and said, "This is your first time facing such a scene, so it's normal to be nervous."

"But didn't Oppa say it was urgent?" A hint of tenderness flashed across Zhang Yuanying's eyes, as if he had fallen into a deep whirlpool.

His eyes were very bright, like the light of the bright moon shining into the heart, soft and natural.

Perhaps infected by Li Yang's stable mood, Zhang Yuanying's nervous mood also eased a little.

"There's no use in being anxious."

Li Yang smiled and said, "If it doesn't work, we can start working again tomorrow."

"Oppa, tell me how you act."

Zhang Yuanying whispered: "It's obviously your first time acting, but why do you feel so comfortable and natural?"

As she spoke, a pair of beautiful eyes looked over.

"I?"

Li Yang thought about it, and said with a little emotion: "How should I put it? Drama is like life?"

As he said this, he sighed, "It's called acting, but in reality, what I presented was just the most authentic me in a period of time!"

　Thanks to Danjuan Cc for the 1000 starting coins reward

　　Zhang Yuanying is actually not easy to write. Her character's psychology, including her emotional changes, are a bit difficult. If you are not careful, the play will be out of place, so I started researching it a little late, sorry!

　　
　
(End of this chapter)