Chapter 362: Signature Boxing Star
Since the other party was unreasonable, Du Sheng was no longer polite:

"Sorry, this is just the share of the competition.

Regarding the share of the paid on-demand service, I want 90% of the net profit!"

The revenue from ticket sales and advertising sponsorship is ultimately limited. In a few years, the share of pay-per-view services will become the majority.

Because boxing is different from concerts, you can feel the atmosphere by listening to songs and singing along with the crowd.

But in boxing, you have to see every punch of the boxer with your own eyes and feel the blood splattering on the ring to get the visual and psychological enjoyment.

Especially the fanatical boxing fans, they would like to observe the boxers' punching techniques up close.

This places extreme demands on the viewing position.

Of course, there are large-scale boxing matches with hundreds of thousands of people, but the experience will be greatly reduced and they can only stare at the big screen.

As for commercial profits, the proceeds from sponsoring boxers are usually exclusive.

Just like basketball players, sports brand sponsorships sign contracts directly with their personal companies without having to pay fees to the NBA.

The constraints in the boxing world are far less than those of the NBA. It only provides a platform and collects titles and sponsorship fees, rather than directly signing boxers.

Boxers can freely choose their own matches, and can also give up their titles to save on title fees and belt storage fees.

Even if he signs with UFC, Du Sheng's personal brand sponsorship income will not be shared with UFC.

Du Sheng is even more unwilling to be bound by UFC.

Therefore, the final focus is on PPV network on-demand revenue.

The future peak income will exceed 500 million US dollars, which is an astronomical figure.

A one-hour event, half a billion dollars an hour, that's why boxers' earnings are at the top of sports.

Mayweather even disdains to accept advertising endorsements because of his strong background.

As long as he wants to make money, he can easily make hundreds of millions of dollars by finding an opponent with hype value.

Du Sheng also aspires to be like Mayweather and earn hundreds of millions of dollars from a single match.

With this calculation, even if UFC gets 10% of the profit, it would still amount to tens of millions of dollars.

Five hundred million US dollars is a sky-high price of fifty million US dollars.

Du Sheng is not sure whether he can reach this number, but it is always a good idea to prepare in advance.

If this can be achieved, UFC will definitely not accept such a treaty.

But that’s for later.

At present, 10% is his sincerity, and he is willing to bear all the expenses of the event as a return to UFC for providing the stage and organizing the event.

“Du, frankly speaking, the board of directors will never accept Yicheng’s proposal. It’s too much.”

As expected, Dana White shook his head in opposition:

“Unless the tournament revenue exceeds 100 million yuan, how much profit can you get?
Although UFC is still in its infancy, we cannot possibly care about matches worth tens of thousands or hundreds of thousands of dollars.

Since you insist on your own opinion, it may be difficult to maintain the cooperation. I just hope we can continue in the future."

Dana White is already feeling dissatisfied.

It is true that he is optimistic about Du Sheng's potential, but he does not believe that Du Sheng can become a top boxing champion worth billions of dollars.

Even Pacquiao, the best Asian boxer, whose glorious experience is comparable to any other boxer, has a maximum net worth of only tens of millions of dollars.

Moreover, reaching tens of millions of dollars is no easy task and requires competing against well-known opponents.

Asian boxers are ultimately limited by their skin color, and it is difficult for yellow people to achieve great success in the boxing world dominated by white and black people in Europe and the United States.

Dana White is not being racist, this is reality.

No matter how skilled Du Sheng is or how well he fights, his value cannot be as unlimited as that of a white boxer.

Dana White’s view is not without reason. In the future contest between Mayweather and Pacquiao, the income ratio will be roughly 80:20.

The specific distribution details are unknown to the outside world.

As an undefeated legend, Mayweather has won the hearts of European and American audiences;
Pacquiao has won eight world championships in weight classes and is a legendary figure.

In Du Sheng's opinion, the two should share the benefits equally.

Even if Mayweather won in the end, the odds would be at most 64-60, but the result was an astonishing 82-82.

This is not a question of strength and recognition.

The most likely reason is Mayweather's status as a beacon of the country, which has a wider range of Western supporters.

Reality is often so cruel.

"Mr. White, I understand your concerns, but I have said before that if the event is not profitable, you don't have to pay any fees."

Du Sheng shrugged and said:

"To put it bluntly, all you want is my current popularity and future market prospects.
You guys are not losing out by using me as a signboard to attract free traffic. Is this really unacceptable?"

Speaking of which, Du Sheng was also a little dissatisfied.

UFC may dominate in the future, but that is not the case now.

He could have chosen not to choose UFC and switch to other MMA leagues, and history might have been rewritten.

Furthermore, Du Sheng believed that his conditions were already very sincere.

UFC will not face losses, but if it becomes famous in the future, UFC may earn less.

But what if you fail to become famous?
The UFC will save a lot of money.

Ultimately, what UFC pursues is control over the players.

What Du Sheng pursues is the freedom of competition and a stage to showcase himself.

There are significant differences in the two sides' ideas.

As for acquiring UFC?

Jintong had tried it before, but failed.

It is even more impossible for him, an Asian, to rely on the platform to earn that little money.

After Du Sheng finished speaking, Dana White was silent for a while and said:
"Everyone has their own needs. I think it's best to think about it calmly." "I support UFC's careful consideration. In addition, I have one more thing to add."

Seeing that they had almost finished their conversation, Don King interrupted:

"My fighter will not give up his boxing career. When joining UFC, Du Sheng's autonomy in boxing events must be ensured."

Don King's persistence is based on economic considerations.

Boxing is the highest-earning sport in the world, and the income of UFC fighters and boxers is very different.
Even if UFC is given another ten years of development, the income of its fighters will hardly be comparable to that of boxers.

Du Sheng also agreed with this.

In his memory of his previous life, in the boxing match between UFC's iconic figure McGregor and boxing champion Mayweather, McGregor could only get 20% of the total revenue.

Although their fame was almost the same, he had almost no room for bargaining.

Mayweather agreed to the fight out of respect.

"No problem, I agree with that."

Dana White simply agreed directly.

He is well aware of the gap between mixed martial arts and traditional boxing.

Signing Du Sheng is to take advantage of his aura as the king of the three major boxing systems.

Du Sheng's participation in boxing events is a good thing for UFC with more benefits than disadvantages.

There is no doubt that the higher Du Sheng's status in the boxing world, the greater the help he will provide to UFC.

The conversation is basically over here.

Dana White needs time to digest Du Sheng's proposal, and the UFC board of directors will also review it.

After both parties said goodbye, Du Sheng and Tang Jin returned together by car.

"Don, what do you think the chances are that the UFC will accept the terms?"

Compared with the fighting in the ring, Tang Jin is obviously more authoritative than Du Sheng in the business strategy of event organization.

“I don’t know the exact probability, but if I were in your shoes, I would probably agree.

After all, it is a risk-free contract with a relatively low return at best.”

Don King thought for a moment and said with a smile:

“Of course, it depends on my financial situation.

If I had already become the richest man in the world, I would choose to take a chance.

Because my goal is high profits, anything less than big money would be a loss in my opinion.

Moreover, if the time and energy invested do not get a corresponding return, I can use these resources to train a boxer who is completely controlled by me. "

After listening to Tang Jin's words, Du Sheng nodded in agreement.

Sure enough, this guy has extraordinary attainments in the business field.

"So do you think the UFC is now well-off or the richest in the world?"

“It’s better than being moderately well-off, but far from being the richest man in the world.”

Don King thought for a moment:
"Dana White has a rare business acumen among fighters, and it is this acumen that has brought the UFC back on track after nearly going bankrupt.

He is currently in urgent need of creating a signature boxing star to expand his influence.

But a boxer who is not as strong as you cannot match you.
Fighters who are more famous than you have astronomical appearance fees and may not be interested in the UFC.”

Seeing that Du Sheng was listening attentively, Tang Jin continued:

“And these famous boxers want to cross over and step into the MMA ring, who can guarantee that they will win?
In comparison, the imbalance between risks and benefits is too great.

How can a boxer with high net worth and influence take risks easily? You may be one of the few who dare to try it. "

“Also, I’m guessing the highest offer the UFC could make would be no more than a million dollars.

For such emerging events, even if they are able to pay more, it will cause a series of salary increases and bring huge economic pressure.

But a million dollars may be a sky-high price for an MMA fighter, but it may be just an average price for a boxer.

Therefore, I think Dana White will not miss you, and there will definitely be further negotiations in the future."

Don King's insights into UFC and Dana White are accurate and roughly consistent with what Du Sheng remembers.

Moreover, superstars like Conor McGregor and Bones Jones have not yet joined, and the UFC is indeed in urgent need of a boxer who can take up the banner.

Therefore, Du Sheng’s proposal still has a great chance of being passed.

The time is not yet determined, it may take ten days or eight days.

However, this showdown can only be regarded as a minor episode.

The real focus is on Chuck Liddell, the next possible PK player.

Nicknamed 'The Iceman', he is known for his unique flowing punches and has defeated many strong opponents throughout his career with his cool head, nimble footwork and precise timing.

He won the UFC middleweight championship the year before and defended the title twice.
He was only defeated by Anderson 'The Spider' Silva in November.

He is currently ranked third in the UFC middleweight rankings worldwide.

"Du, you're going back home tomorrow, right?"

Tang Jin knew that because of his own problems, Du Sheng had stayed here for three days.

Given the other party's busy schedule, it is unlikely that he will stay longer.

Sure enough, Du Sheng nodded and said:
"It was originally scheduled for tomorrow. Do you have something important to do?"

I have contacted the people from Big Machine Company and plan to communicate with them before leaving.

He doesn't have many resources here, and even if he can sign Taylor Swift, there's no guarantee that he can make her successful like he did in his previous life.

So the best way is to invest.

As long as you can get in, any stock will do.

.........

(End of this chapter)