Chapter 285 Jiang Wen's Hard Rub

Late September, Los Angeles Airport.

Gu Wei and Reid flew back to China together.

He came and left in a hurry, and this was also the shortest time Gu Wei stayed in Hollywood.

"Boss, Ryder, thank you for your hard work."

As they were in a hurry, it was already early morning when they arrived at the Capital Airport. Gu Wei did not ask Liu Yifei to pick them up, but Wang Chen took the time to come.

"King, long time no see."

The two of them hugged each other in front of Gu Wei.

"Let's go."

The group walked out of the exit and got on the company's car.

The renewed success of "Frozen" has also given a glimmer of hope to many domestic animation practitioners who are still struggling.

At least animated films still have a broad market and are very popular around the world.

However, everyone knows that Gu Wei's success is due to the fact that he has top resources in the industry, cooperation with top Hollywood animation companies, and a steady flow of funds, which allows him to spend several years polishing an animated film.

On the other hand, the story of the film itself is well-known and there is no need to worry about huge losses, which is why such a high investment was made.

Strictly speaking, it’s not that no one in the animation film industry has tried to make large investments.

For example, a few years ago, a company invested 1.3 million yuan in the "domestic blockbuster" "Mobius Ring", but the box office only earned 340 million yuan.

Afterwards, the box office of "The Red Star", which cost 1000 million yuan, was only 41 yuan, and it didn't even make a splash.

In recent years, there was also "Wind and Cloud Judgement", which set a box office record of 3300 million yuan for domestic animated films at the time, but its investment was nearly 8000 million yuan and it was also in a loss-making state.

On the contrary, several "Pleasant Goat and Big Big Wolf" and "Boonie Bears" have good returns, but purely speaking, these are cartoons, not animated films. One is the subject matter, and the other is the age group they are suitable for.

In fact, "high output, high investment, and low output value" are the fundamental reasons why domestic companies in the industry find it difficult to invest in domestic animated films in the long term.

The harder it is to make money in the market, the more serious the vicious cycle becomes, so animations in recent years have focused on quantity rather than quality.

Many people working in the industry can only survive with difficulty, struggling to make ends meet. How can they find the funds to create and invest in large-scale animated films?

In later generations, popular animated films such as "The Return of the Great Sage", "Big Fish and Begonia", "Nezha: The Devil Child Comes into the World", and "Young Lion" were produced one after another because the market improved and they were influenced by Hollywood.

Even so, these animated films are still inseparable from traditional mythological stories, and their appeal is not as high as imagined.

In fact, most of the films that can become box office hits are of qualified quality, have adequate publicity, and trigger a certain emotional point in the audience.

Andersen's fairy tales have a large fan base among the younger generation in China, and there were no similar movies at the same time.

"Frozen" was released at a good time. "Avatar" had just completed its release at the beginning of the year. Chinese people have a strong interest in 3D blockbusters, which has also added a lot of popularity to the movie.

...

But on the 30th, the parking lot of Wanda Cinema in the capital was filled with luxury cars, and various celebrities and bigwigs gathered there.

As the hosts, Han Sanping and Ye Ning looked very proud and each brought people to entertain the guests, while Gu Wei was yawning and looked like he had not slept well.

Around 6:30, most of the invited guests had arrived. Basically, they were from well-known domestic film and television companies, well-known producers, directors, famous film critics and media reporters in the industry.

Gu Wei stayed in the venue, with Liu Yifei and Su Chang accompanying him. Outside, Wang Jinghua was with the company's artists who were not in the group, responsible for entertaining some of the guests, looking like the protagonist.

"Director Gu, President Han, and Mr. Ye are asking you to come over."

The assistant came into the room and said.

"it is good."

"Senior, are you okay?"

Looking at the tired Gu Wei, Liu Yifei said with heartache.

"It's okay, I was just in a hurry on the road and didn't get enough rest.

By the way, where is Reid? Why don’t I see him? "

Gu Wei smiled, stretched and asked.

"He is enjoying the attention of many people out there. Knowing that he is the head of a company in Hollywood, many people are trying to curry favor with him."

Speaking of this, Liu Yifei wanted to laugh. Many people thought that the company in Hollywood was a partnership between the two of them, and they all hoped that they could cooperate in the future.

After leaving the room, Gu Wei saw Reid surrounded by people, talking and laughing with his glass in hand.

"Hey, isn't this Director Gu? I came here today to take a look at your masterpiece."

There is no need to guess, just by hearing the sarcastic tone, you know it is none other than Jiang Wen.

"Director Jiang, you'd better take a good look at it. I heard that your goal is the first week box office data of my movie." "Haha, if the box office can exceed 600 million, then I will hold a banquet and celebrate it properly."

Zhou Yun on the side also smiled while covering his mouth.

At this time, several reporters who were waiting nearby rushed forward and held out the microphone and said:

"Director Jiang, Let the Bullets Fly is about to be released. What are your expectations for the box office of this movie?"

Another person asked, "Director Jiang, you said online that it would be fine if the box office could reach the first-week box office of Frozen. Are you confident that you can surpass Earthquake in terms of box office?"

Jiang Wen smiled calmly and said, "It doesn't matter to me how much the box office is or whether it can surpass "Earthquake". What matters to me is that I can make money while standing."

Everyone was a little confused, but Gu Wei smiled and said, "Well, he even used a line from a movie."

Jiang Wen didn't care about all that. He put his arm around Gu Wei's shoulder and said to the reporters, "Come on, take a picture of us." Several reporters were stunned for a moment and quickly took a few pictures.

"Brother, I'm here to take advantage of the popularity. I've watched the trailer and the special effects are pretty good..."

"Okay, Director Jiang, you talk to Yifei and the others first. I'll go over there."

Seeing the assistant winking at him, Gu Wei spoke directly.

"Yifei, we filmmakers can't just think about making money, we need to have depth..."

Seeing Gu Wei leave, Jiang Wen continued to chat with Liu Yifei and Su Chang, not paying any attention to their gazes.

At seven o'clock sharp, the premiere began, and the host was sent by China Film Group.

Normally, the main creative staff should come on stage first at the movie premiere to talk about the hardships of creation, but this is an animated film and the main creative staff were all in Hollywood and could not come.

None of the directors, engineers, or voice actors came.

In this case, the entire premiere process will be changed to showing the movie first, and anyone can say anything after they’ve finished watching it.

After the lights in the theater dimmed, the production company appeared on the big screen and the main film began.

After watching the movie through 3D glasses, everyone realized that the so-called trailer could not show even one percent of the excitement in the movie.

This is a distant northern kingdom. This kingdom is rich and its people are safe and happy. However, the king and queen of this country have an unknown worry. This worry is that their eldest daughter, Elsa, has extraordinary magic powers. Elsa can freeze things easily and create fantastic ice and snow scenes.

"It's great, this part alone is worth the price of the ticket." A film critic exclaimed.

The younger sister especially likes to be with her older sister, but tragedy happened at this moment. Elsa accidentally pointed her finger at her younger sister, and the younger sister suddenly became unconscious from the cold, and her hair slowly began to turn into the color of snow. In order to save Anna, the king and queen accepted the old troll's opinion.

As a result, the younger sister forgot her older sister's abilities, and the older sister stayed away from her in order not to hurt her.

From then on, the two sisters were no longer happy, and the death of their parents made them even more distant.

The story as a whole is very heartwarming, but the plot is more suitable for adults and is not as childish as other animated films.

As the camera turns, time flies and the two sisters have grown up.

Sister Elsa became the king, and on this special day her younger sister thought she had found her true love, but her sister Elsa opposed it. Sister Elsa had an argument with her younger sister and pulled off her sister's gloves. Then her sister's magic power was revealed, but it also brought disaster to her country. Wherever Elsa went, the place turned into ice. At this time, Anna finally understood why her sister was like this, so she decided to find her sister to save the country.

"Hey, the special effects are really good. Many of the scenes feel like they are right next to us."

someone whispered.

On the screen, the two sisters looked very beautiful, completely in line with the appearance of princesses in fairy tales, and they attracted a lot of fans.

Anna went through many hardships in her search for her sister Elsa. Her horse got scared and threw her off the road. She was attacked by wolves, but some kind-hearted people came to help. They met Kistov and got his help. But when

When she was looking for her sister in a snowy palace, her sister was unwilling to go with Anna because Elsa's magic would still bring harm to the people around her. At this time, the younger sister's persistence and the older sister's insistence hurt the younger sister again.

A well-placed soundtrack is absolutely crucial to improving the quality of a film.

For example, the soundtrack of the movie "Huang Feihong" makes people feel the spirit of sacrificing one's life for the country, and striving for self-improvement.

For example, the theme song of "A Chinese Ghost Story" is still a classic and unforgettable.

My brother’s figure is still missed by many people, and every year people spontaneously pay tribute to him.

The soundtrack of "Frozen" is not bad either. The Chinese translation of "Let It Go" is simply "Let it Go". It has now topped the US music chart for two consecutive weeks.

"This song is good, very nice to the ear." Many people had this thought in their minds and became more and more looking forward to the subsequent plot.

After Anna was injured by her sister, she decided to ask Hans for help. On the way, she met a troll. The kind troll told Anna that there was a way to solve the problem. That was to find someone who truly loved her and give her a kiss.
Dispel magic.

But Hans's behavior made Anna understand her sister Elsa's decision at that time, and she also realized that she should not be so hasty and regret it. When Hans was about to kill her sister Elsa, Anna rushed forward to protect her sister. At this time, Anna was almost turned into an ice sculpture by magic.

When the younger sister turned into an ice sculpture, she was protected by her true love. The sister's hug and the kiss of her true lover, Kirstov, lifted the magic. The power of love melted the ice and snow and brought back summer. Now the country has returned to peace, the people are living happily, and Anna has found her true love and lived a happy life.

The story is not very novel. After all, it is adapted from Andersen's fairy tale, so it naturally makes many people feel familiar.

...

(End of this chapter)