Chapter 252 The second generation of rich people also want to start a business?
Regarding the production of "The Voice of China", Yang Xiao's Time Culture Media can still provide a lot of people to help.

In addition to the tutor Lin Wantong, he recommended about five or six students.

Among the students, in addition to Zhao Lei, there are several singers who are well-known on the Internet, one of whom is "Echo Brother".

There was a purpose for letting Huiyin brother play this time.

In order to create a brand new personality for him!

In Yang Xiao's opinion, the mysterious personality of Huiyin Ge, the "masked man", is actually not likable.

It even limited his original upper limit as an online singer.

Appearance is the lowest requirement for a singer!
The key point is that when Huiyin brother takes off his mask, he actually doesn’t look ugly.

This time, we can take advantage of the opportunity of his participation in "The Voice of China" to reshape his personality and see if he has a chance to break through his personal limits.

Although his singing skills are a bit average, they are about the same as Wang Sulong.

But Yang Xiao will arrange for him to sing at least three songs on the stage.

That means you will definitely be selected by the tutor, and then at least survive the "blind selection stage" and then enter the "tutor assessment".

Although this has some meaning of "privilege", Yang Xiao took great pains and spent a lot of money to snatch the copyright of "The Voice of China", so naturally he wants to make the best use of this advantage.

But, how could there be no inside stories in a variety show?
It’s all about traffic!
You need to eat!
In Yang Xiao's opinion, Huiyin Ge may not be as good as others in singing skills and stage performance, but they have already thought about his marketing after his retirement. Time Culture Media can completely create a brand new "singer-songwriter" persona for him!
By the way, Huiyin Ge and Wang Sulong collaborated on a song called "SpongeBob SquarePants", which has recently been on the new song charts of major music platforms, increasing the former's fame a lot.

As for why they are all internet singers, Yang Xiao does not plan to let Wang Sulong go on stage.

Because Wang Sulong is so popular now!
Compared with the two of them, their traffic is not at the same level at all.

Wang Sulong's appearance is totally incompatible with his status!
There is no benefit in winning or losing, so why bother?
And considering his singing skills, he still needs to practice seriously for a few years.
In fact, Yang Xiao also knew that Wang Sulong would appear on the "Singer" program later and be laughed at because of his poor singing skills!
Yang Xiao even planned to let him really practice his singing skills and improve himself during the next few years of silence.

Otherwise, you will always be labeled as an “Internet singer”.

This was also the reason why Yang Xiao was worried about "Benxi" before.

Benxi can only get Dan Yichun's script when she goes to "The Voice of China", she must win!
It is true, if you fail, you will die!
But judging from her current strength, it is still very uncertain.

In the afternoon, Lin Wantong's opinions were fed back.

Since she happened to be participating in the recording of a program, it was his agent who reminded her to call Yang Xiao back.

"Benxi's singing skills have actually reached an average level, and she doesn't have the strength to win the championship. In addition, the program positioning of "The Voice of China" is mainly grassroots and blind auditions. Benxi cannot be outstanding and crushing, so it is inevitable that she will be questioned by the audience. In addition, she is still a little nervous about her studies. I don't recommend her to go to this kind of program for the time being."

"Well, okay, that's about what I thought. Let her advance for another two years. There will be opportunities in the future."

"Yes, she has great potential. It would be good for her to have some time to settle down."

After a few casual greetings, he hung up the phone.

Benxi's plan to go to "The Voice of China" was still overturned.

This was the same as Yang Xiao's original intention, but for Benxi, it was a bit too forced.

As I said, unless you win the championship, there is really no need!

And from what he knew, the singers in this first season could truly be described as a battle of gods.

The powerful female singers include: Wu Mochou, Yuan Yawei, Jike Junyi, Ding Ding and so on.

There are more male singers, including Li Daye, Ping An, Zhang Hexuan, Guan Zhe, Jin Zhiwen and the champion Liang Bo, etc. The latter two are typical "singer-songwriters".

In comparison, Benxi's singing skills are indeed too immature compared to these people.

If they really played dirty tricks and let this little girl win the championship in the first season, would it still be possible in the subsequent seasons?
Wouldn’t he be criticized to death by the audience?
The number of news and posts online questioning the value of this program is probably enough to drown people!

This is not a good thing, but will cause serious harm.

Yang Xiao could imagine how many people would criticize "Benxi".

He almost forgot that this little girl had poor psychological endurance.

This makes it even more impossible for her to go.

Yang Xiao stayed at Shiguan Culture Media all day.

In addition to discussing the candidates for the "China Voice" program with Zhang Yue, they also talked about some other things and held some meetings with some middle-level leaders.

He personally gave lessons to these employees.

"We need to pay special attention to the artist's personality!"

"For example, taking Wang Sulong as an example, you can find someone to write soft articles for him, creating a character who loves stray cats and small animals, because there are more girls in his fan base!"

"And Benxi! It's not just Benxi, I mean those who started out as internet singers, including Xu Liang and Wang Sulong. They have a lot of fans, but don't they also have a lot of haters?
Let's not regard them as a scourge!

Find a way to make use of it!

The haters say their songs are unsophisticated and their looks are unsophisticated. Next time when we change our looks, we should admit it openly and make fun of ourselves. Maybe we can influence the haters?

In short, the character setting should not be fixed! It must change in line with the direction of the times!
Having a lot of haters is not necessarily a bad thing!

Nowadays, we are gradually entering an era of traffic explosion. Whether it is a loyal fan or a hater, it is all traffic!

What if in another two and a half years, someone will become famous thanks to their haters? "

Yang Xiao did not hold training meetings for them very often, but he did so once or twice occasionally, and these employees benefited a lot from it.

Now that he had said so much, they all listened carefully, and some even recorded it with their cell phones.

Many of them were elites poached from other media companies, and they were also discussing with each other.

"What Mr. Yang said really makes sense. It is like a golden rule."

"We old media people are ashamed of ourselves. Today's artists are really not like the print media days when fans had no say."

"Yes, times are changing. Now, it can be said that celebrities are also serving their fans. Alas, people are too influenced by the Internet. We also need to look at the current situation with a completely new mindset."

Today's Time Culture Media is not just an agency media company that trains singers.

These singers and artists just belong to one of their departments.

In addition, there are administrative department, operation department and public relations department.

The former are easy to understand, but the latter two cover more things.

Take the Operations Department as an example. This is the department with the most and most diverse content.

In addition to the operational direction planned by itself, it also includes the copyright operation that Yang Xiao had previously hoarded, and he is responsible for the cooperative development with his companies such as Wanhe Tianyi.

In addition, Yang Xiao temporarily included the operation of self-media here.

For example, he manages many self-media accounts.

As mentioned before, there are quite a few that have been successful, with considerable traffic and revenue.

He is even trying to recruit people from outside, and Yang Xiao is also paying special attention to information in this regard on the Internet. In his impression, he still remembers many well-known Internet celebrities and some celebrities in the live broadcast industry.

Moreover, leaving aside the internet celebrity accounts he has signed, just the few accounts he operates have already shown signs of profitability.

For example, the account operated by the employee who specializes in studying zodiac signs has received a quote for advertising fees starting at one hundred thousand yuan, which is terrifying!
Although the era of short videos and live broadcasts has not yet really arrived, Yang Xiao has already begun to prepare.

Once the scale reaches a certain level, he plans to set up a separate department similar to a "guild" to manage and operate this group of self-media accounts and "Internet celebrities" recruited from other platforms.

He also plans to sign contracts with names like "Simba", "Xu Xu Baby", "Wuhu Dasima" and "Wu Wu Kai" when the time comes.

Let’s also talk about the public relations department, which is a highly combat-capable department that controls comments and public opinion with its internet trolls.

Yang Xiao also hired a group of senior writers who specialize in writing soft articles, and they are very good at mobilizing emotions.

A large part of the copywriting in the comment section of Shiguang Cloud Music was written by them.

Yang Xiao stayed here all day to communicate and hold meetings.

There's no way, he made his fortune with Shi Guang Culture Media, and this is his own son!
In addition, the entertainment industry is currently at the forefront of the trend, and Yang Xiao has to pay attention to it.

At the end of the afternoon, Yang Xiao received a call from an unexpected person.

"Brother Xiao, where are you in Shenzhen? Are you free to have dinner with me tonight?"

"Brother Tao, you are in Shenzhen?" The person on the other end of the phone was none other than their gaming team captain, Wang Juntao, the rich second-generation brother from Dongguan.

"Yes, I came here to do something. If it works, maybe I will live in Shenzhen permanently in the future."

Yang Xiao was a little curious: "Doing business? What business?"

"Let's meet and chat then. I've already notified Master Yu and Brother Bao. Let's all get together."

"Okay, then I'll bring another person."

"Who is it? Could it be your sister-in-law?"

"Bingo, you got it right."

"Then I want to see how beautiful my sister-in-law is."

Not long after hanging up the phone, Zhou Hongyu and Li Yuanbao each called and told them that Wang Juntao had asked them to join him.

The latter had already taken a bus from Huicheng and rushed here as soon as possible.

Wang Juntao even called up Tan Yue and Tan Bin, a brother and sister. They all had a "revolutionary" friendship in Wancheng and had known each other for a long time.

Luo Yao had heard Yang Xiao talk about their experience in Wancheng during the summer vacation of their senior year in high school, and she was also very curious about this group of people.

Originally, today was Friday, and Yang Xiao had planned to pick up Luo Yao to spend the weekend with her.

I haven't seen you since I flew to Yanjing last week to discuss "The Voice of China".

Wang Juntao sent the address of the restaurant for the party, and Yang Xiao immediately sent it to Luo Yao on QQ, asking her to come together with Tan Yue.

Zhou Hongyu and Li Yuanbao came first to meet up with Yang Xiao.

Both of them were very excited. Perhaps it was the special nature of this era that made everyone have a special feeling for the friends they met online.

It seems that I always feel that the interactions with netizens are much more sincere when it comes to "heart-to-heart talks" than with some new friends I met offline.

"Brother Xiao, Brother Tao said he came to Shenzhen for a reason, but why didn't he? Didn't he come here just to play with us?"

"I specifically came to play with you? Are you so proud?"

"Hehe, as the deputy patriarch of the Spiritual Youth Family, he still has some face. But he should still give you more face."

Yang Xiao shook his head and didn't joke with Zhou Hongyu any more.

At this moment, he remembered another thing.

In his previous life, the captain of the Fu Ge team suddenly disappeared in the later period.

He heard from other team members that something had happened at home, and gradually faded out of sight on the Internet.

At that time, Yang Xiao didn't think deeply about it.

Although the feelings on the Internet are sincere at times, they also fade quickly. Once you stop contacting each other, there will never be any intersection again in your life. At most, it will just be an embellishment in your memory.

However, it is easy to guess what happened at home.

It's nothing more than a "financial" problem. Whether it's the family's decline or the death of someone close to them, it's all related to money.

Could it be related to the fact that Wang Juntao came to Shenzhen specifically to "do business"?
But there was no point in him making too many guesses now. He would only know after meeting her in person.

Tan Bin was supposed to go to work today, but when he heard that his "big brother" was coming to Shenzhen, he ran over directly.

When Yang Xiao and others saw him, they were a little surprised.

"What's up, you're not going to work today?"

Tan Bin smiled, but his eyes were a little evasive: "No."

Yang Xiao noticed something was wrong: "Not going? That's impossible. Today is Friday and the hotel is the busiest. Can we give you a day off?"

Zhou Hongyu also understood at this time and said, "Hurry up and tell me the truth, or I will tell your sister."

"No, no, I'm telling you the truth, I resign today." Tan Bin was shocked and begged for mercy quickly.

"Resign?"

Hearing this, everyone was shocked, and Zhou Hongyu quickly asked:

"You are doing a good job, why do you quit?"

Tan Bin pursed his lips and said helplessly, "It's tiring, and the salary is low. This restaurant mainly serves dinner and supper. We start preparing food at 2200pm, start receiving customers at around pm, and work until around am. And you can't even sit down! I worked so hard for a month last month, and only got yuan in salary. The key is that I only had two days off. I might as well go to Wancheng to work in a factory."

"Is the salary just this little?"

"What else do you think?"

Upon hearing this, Li Yuanbao and Zhou Hongyu did not respond. Instead, they were secretly shocked and even felt a little inferior to him.

They thought to themselves, Tan Bin is really amazing. How can anyone do this for such a small salary? And he managed to hold on for a month. If it were them, they would have run away long ago.

Yang Xiao understood this very well. Tan Bin was young and had no education, so he could only find this kind of hard work outside.

On weekdays, he lived alone in the house rented by Yang Xiao, and they could only see each other on weekends.

There has indeed been less attention paid to him recently.

How about letting him do something in the subsidiary company?
The key point is that there is no suitable position for him in his company!

I guess this guy can't even do administrative chores, but if he really has to be forced in, it won't be a big problem.

Yang Xiao asked: "So what are your plans next?"

Tan Bin spread his hands and said indifferently: "Just take a rest for two days. If it doesn't work out, go to Wancheng to work and save some money. We'll take it one step at a time in the future."

"You are optimistic."

Yang Xiao planned to make arrangements for him later and didn't say much.

Then he reunited with Luo Yao and Tan Yue. The two siblings reunited and had a lot to talk about.

Naturally, Tan Bin found some excuses to fool his sister.

When Zhou Hongyu saw Tan Yue again, he couldn't control himself again, but he was far less excited than before.

"Tan Yue, how are you doing recently?"

"Fortunately."

Somehow, Tan Yue's indifferent response made his heart suddenly sink.

I had originally wanted to say some other greetings, but at this moment they suddenly disappeared without a trace.

He forced a smile on his face: "It's okay, it's okay."

Then, there was nothing to say.

Everyone went into the hotel's private room together. Wang Juntao had been waiting for a long time, and the room suddenly became lively.

"Brother Xiao!"

"Master Yu!"

"Brother Tao!"

"."

"Wow, my sister-in-law is so beautiful? Tsk tsk, you are so lucky."

Wang Juntao came forward and patted Yang Xiao on the chest.

Not only because they have a close relationship, but it also shows how much he values ​​the latter.

He had a general idea of ​​Yang Xiao's identity, and he even felt a sense of honor for it.

"Brother Tao, what exactly are you doing in Shenzhen this time?"

Wang Juntao smiled and said, "Hey, to tell you the truth, I'm here to start a business."

(End of this chapter)