Chapter 309 The man behind the scenes, the direction of public opinion

"It's okay to lose...

Feng Xianjun looked at the post-match report and nodded, his tone calm.

Fanhua lost to the bottom team. This is big news, but not entirely big news.

On the one hand, this dramatic match did create quite a stir both inside and outside the circle.

Especially shallow or even cloud fans.

Many of them have never followed competitive games, and don’t know that in a high-intensity league like the LPL, losing a game is not a big deal.

They will only suddenly realize in shock and panic that the world champion they have worked so hard to become is suddenly about to fall.

Even after losing this game, Fanhua's ranking is still first in the league.

I can only say that this is the case with cloud fans. For them, it is much more convenient to analyze one game or even one picture than to watch more than a dozen games carefully and then analyze the players' competitive level and status.

But if we have to talk about the impact it has brought, it is far from being big news.

The reason is very simple. No matter how badly Fanhua lost, there was ultimately a problem with the game status on the field.

What's more, this is a civil war within the LPL. No matter how hard some people try to stir up trouble, it can't reach the level of losing sovereignty and humiliating the country.

Some people may not understand that for competitive games, isn’t losing the game the biggest black spot?

This may be true among the fan groups with a certain depth in the circle.

Take Dansha for example. Although the quality of this place is very poor, the concentration of fans and the understanding of the game are still acceptable. Now it has used the same strength as it did to attack Tang Rou and started to attack Xiye and Mo Fan.

But for shallow fans and even the entire social influence, this is not the case.

Unless we lose a heavyweight match, such as a key battle or a foreign war representing the honor of the country,

Otherwise, what is shown in the arena in the public opinion field can only be regarded as an inconspicuous one among a large number of black spots that are made up by hearsay when the public opinion wants to completely crush someone.

For public opinion, the ups and downs outside the field will always be more eye-catching than the victory or defeat inside the field.

A typical example is still the NBA next door. The executive vice president of the goat, who has a lot of black spots on the field, has a basically neutral image at the social level. Even if he hadn't stood up, his social image would be even more positive.

Kobe Bryant, whose on-court performance is at least two levels tougher than his, has a reputation in China that is several levels lower because of the Eagle County incident, a black spot that cannot be washed off off the court.

As for the official Tencent Esports team, they don’t care how fierce the commotion is within the circle. Anyway, the matter will never be escalated to the official level and will not change the overall situation.

If they want to attack Fanhua, let them attack. This will just break Fanhua's trend of deifying herself.

Feng Xianjun and others have been paying attention to the direction of public opinion on Fanhua for some time.

And always in a state of vigilance.

In contrast to the neighboring LCK which has been investing a lot of manpower and resources in trying to create a god, the LPL has been extremely cautious about the matter of creating a god.

Pei Yunteng, who had experienced many ups and downs in LPL and LCK in his previous lives, knew very well that the real God did not require any effort from the official to create.

Apart from anything else, if Ye Xiu can get his wish and be crowned the S1 champion at the end of the year, then without Tencent Esports’ help, he will become the first generation god of e-sports worldwide.

And if the government really wants to force a god out, it can certainly speed up the expansion of the circle in the short term, but the consequences will be equally serious.

The reason why the LPL in its previous life cycle became so rotten at the end of its life cycle that outsiders would probably feel nauseous when seeing it was largely due to the forced deification that seriously destroyed the harmonious atmosphere of discussion.

Therefore, Tencent Esports has always been very cautious about promoting Fanhua.

As a result, there was not much fanfare at the official level, and no final conclusion was made.

But there are some things that the authorities cannot completely stop.

The Fanhua team embodies so many unprecedented things.

The first e-sports world champion with real international influence, and the first time that the once highly questioned field of e-sports received congratulations from official media such as CCTV...

Coupled with the past experiences of many players, especially Lao Deng, this championship has added a lot of legendary color.

The story alone of Zhang Jiale, the King of Sanya, finally overcoming his inner demons and ascending to the top of the world is enough to satisfy a thousand marketing accounts.

Under such circumstances, there was no need for the official to deify her; Fanhua herself was lifted up the ladder to godhood by netizens.

And before that, Fanhua also worked hard and won consecutive victories, which made their already terrifying reputation continue to rise.

In the field of public opinion, the higher you are praised, the harder you fall.

Therefore, over the past month, what Feng Xianjun has done most besides his daily work is to study with his colleagues the reasons why Fanhua may have collapsed and think about possible countermeasures.

It may be because the fans were too rampant and caused the outburst, just like the pigs, gsl, zombies, water ghosts and the like in the previous life, all of them brought countless black to their idols.

Even more frightening are the things that happen off the field, like players having problems with their private lives, being unable to control themselves, or even having conflicts within the team.

No matter which of these problems Fanhua committed, it would be enough to create a big hole in the thriving LPL that cannot be repaired in the short term.

If I were to go up a little bit more...

dare not think, dare not think.

After preparing for a long time, Fanhua did fail, but it was just because of her poor condition on the field that she lost a harmless little game.

It can be said to be a blessing in disguise.

Even for LPL, it is a good thing.

For Fanhua, it just so happened that they had been praised and admired too much during this period, and they had also welcomed a large number of championship fans and pure passers-by, who, as soon as they saw that they were the world champions, immediately started praising them without any hesitation.

To put it bluntly, these people have not made any progress, yell the loudest, and are most likely to bring bad luck to the team. They can be considered the worst quality fans.

Some time ago, there were some signs of this among the fans of Fanhua, and there have been individual cases of expulsion of nationality and collective cyber violence.

Now, while the situation has not completely deteriorated, it is a good opportunity to screen the fan group of this defeated general and avoid a bigger explosion.

For teams other than Fanhua, it is even more like the New Year.

Although the flowers have fallen, their contribution to the expansion of the circle will not disappear easily.

However, before they went bankrupt, most of these contributions were absorbed by themselves.

Now, the part that Fanhua cannot eat can be transformed into nutrients by other clubs through various means.

Just like the Lao Gan Ma that was among the flowers, didn’t it fly up to the finger and become a phoenix one day?

Fanhua avoided a bigger turmoil, other clubs reaped the benefits of Fanhua, and the official did not have to worry about the overall reputation of LPL declining. It was truly a win-win situation for all parties.

LPL won three times.

“If we don’t have a blame-sharing meeting or something after the game after we lost the game, that would be abnormal. For now, don’t control the comments or lead the tone, as that will only give people a chance to criticize us.” Feng Xianjun waved his hand calmly.

But then, his eyes became sharp again:
"But, all the major platforms must keep a close eye on me."

"Once there is a rhythm that goes beyond the normal scope of discussion, immediately be alert."

The above statements are all based on the assumption that the public opinion environment is completely free.

But in reality, there is always a lack of people who want to lead the trend with ulterior motives. Once these guys take action, it is completely uncontrollable which direction public opinion will go.

And this is exactly what the entire Tencent Esports, and even the Tenghai Group behind it, are most wary of.

With a bright future ahead for e-sports, we will never allow people with ulterior motives to cause trouble here!
However, the more you fear something, the more it will come.

"Boss!" A subordinate rushed into Feng Xianjun's office with a serious expression, "Someone has taken action."

"Who! What method did you use?" Feng Xianjun was alerted and asked quickly.

The subordinate's expression was very ugly, and his tone was also a little angry: "It was E-sports Home! They took action directly at the press conference!"

Feng Xianjun was stunned for a moment, and then his face suddenly turned ugly.

Esports Home, a traditional paper media, is one of the esports media that has been active since the glory era, but it has inevitably declined in the era of mobile Internet.

The reason they were able to continue in LPL was that Feng Xianjun let them in because of their years of cooperation.

After barely gaining a foothold in the LPL media, it has been very well behaved, and its reports basically closely follow the official direction.

However, there has been a slight tendency towards clickbait in recent times, with the focus on making big news.

I didn't expect there was a shady hand behind this.

"You should report this to the headquarters immediately and ask for technical support. The media has been overwhelmed, and the storm on social media platforms must be even more terrible."

Feng Xianjun stood up and strode out. The cold light in his eyes seemed to want to shoot the editor-in-chief of E-Sports Home into a sieve.

"I will go to the scene myself."

……

On the other hand, the post-match interview with Fanhua is in full swing.

On Fanhua's side, she had to go through many steps, including Bible chanting, emotional breakdown, and comforting other people, which took some time.

However, the enthusiasm of the media will certainly not be dampened by this period of waiting.

This is the most significant explosive event in the entire LPL during this period!
Reporting is earning!
After a few minutes, the people who were being interviewed at Fanhua finally arrived.

Head coach Lu Liang, team leader Guo Mingyu, and captain Zhang Jiale.

Xiye and Mo Fan definitely wouldn't show up at this time. Given their poor condition, it would be easy for them to say the wrong thing.

And even if they don't say anything wrong, as the focus, their every word may be taken out of context by unscrupulous tabloids, thus creating a wave of rhythm.

When it comes to things like giving interviews, it’s better to let the old guys take charge.

Although they were a little disappointed not to see the real owner, the media still put in their best efforts.

At the beginning of the interview, a reporter from a mainstream media e-sports section asked the first question, and the content was very stable:

"A question to Zhang Jiale: It's a pity that Fanhua didn't win the game today, breaking their undefeated streak since the start of the summer season. What does Zhang Jiale think about this?"

As expected of a mainstream media, the questions may seem sharp, but in fact they chose the one that is least likely to stir up trouble among many hot topics.

Zhang Jiale cheered himself up and answered in a proper manner: "First of all, I am very sorry that I was not able to present a wonderful match to the audience and fans, and I did not get the victory we longed for..."

At the beginning, the situation was not as tense as some people expected.

The first few media outlets that got the opportunity to ask questions were either those with deep backgrounds and rich experience, or those that Tencent Esports had relatively easy control over.

Their questions certainly would not be aimed at making things difficult for Fanhua and the others. Instead, they were gradually creating opportunities for Fanhua to back down.

After all, it was just a loss in a regular season game.

I just apologized, attributed it to a temporary bad condition, and promised to get back into shape as soon as possible. That's it.

But generally speaking, the more stable the situation is, the more likely it is that an accident will happen next.

"Please ask this reporter a question."

Because of the failure, Lu Liang was obviously in a bad mood and a little absent-minded, so he randomly pointed to a reporter.

As soon as this person opened his mouth, Lu Liang regretted it.

"I'm a reporter from Esports Home..."

E-Sports Home, this group of people is not only old friends of Zhang Jiale and other old Deng, but also one of the most notorious media in LPL.

Especially at the press conference after Happy's defeat, they were so smart as to ask Ye Xiu questions about Glory's problems, which even caused Ye Xiu to lose control and get angry.

It was only because the content of Ye Xiu's outburst at that time was effective enough for the show, and was later deconstructed into a harmless joke on the Internet, that it did not cause a worse impact.

Now, the situation is even more explosive than the last time. Can the bastards at E-sports Home resist causing trouble?

Of course not.

The reporter's next words made the faces of Fanhua and the other two darken almost at the same time.

"We noticed that you lost miserably to LGM in the first game, and even though the mid laner Xiye was clearly in poor condition, you still chose to let Xiye play in the second game."

"And Xiye played an even more disastrous game in the second game, which ultimately led to Fanhua's 2:0 defeat."

"We want to ask, should this choice of lineup be one of the main reasons why Fanhua lost this game?"

The atmosphere suddenly froze.

Compared with the restraint shown by the previous media, E-Sports Home was indeed ruthless and immediately caught Xiye, who was trying hard to hide by Fanhua, and put him in the center of public attention.

Not only that, it's not just about questioning Xiye's personal performance, but also questioning the coach's decision to let Xiye continue to play.

Isn't this like roasting Xiye on the fire?

There was already a hint of anger in Zhang Jiale's eyes.

However, what happened next made his blood pressure even higher.

The atmosphere had obviously cooled down, but the reporter had no idea that disaster was imminent. Instead, he "pressed on the opportunity" with even more complacency:

"In addition, given Xiye's poor condition, the coaching staff is still unwilling to let Tian Sen play. Does this mean that the coaching staff lacks trust in Tian Sen?"

As soon as these words were spoken, the whole place fell into complete silence.

Even the other reporters looked at the reporter from E-Sports Home with horror in their eyes.

No, guys, are you so brave?

　Although the status is still very bad, I will update it first.

　　There’s another chapter tonight.

　　Monthly call ticket.

　　
　
(End of this chapter)