Chapter 42: Signing a sky-high endorsement contract and impacting the luxurious defensive lineup headed by Taylor Swift!
Taylor Swift held a private concert, and the guests she invited were basically all her acquaintances in the circle, including supermodels and actors.
What they have in common is that they are all very good-looking and have achieved great success in their respective fields.
Although Taylor Swift’s current achievements in music are not very high, she has become a hot topic recently because of the popularity of her recently released single.
Therefore, when she invites these friends to attend her private concert, they will more or less give her some face.
Moreover, these best friends and sisters basically already know that she is dating an NBA player. Although they don’t usually like athletes very much, they also want to see who this athlete is and how he could capture Taylor Swift’s heart.
After Taylor Swift confirmed the invitation list, she began preparing for her private concert.
So during this period of time, she and Chen Hao were basically busy with their own things and rarely had the chance to meet.
But Taylor Swift obviously can't get away from Chen Hao. Whenever she finishes her work, she will take the initiative to find Chen Hao and ask Chen Hao to have a hearty competition with her.
Sometimes Chen Hao is training in the gym, so he will conduct confrontational training directly in the gym.
Sometimes when Chen Hao is lifting weights in the gym, he will use local materials and have competitions on the spot.
In short, there are countless places involved, various high-end hotels, various high-end private restaurants, all of which have become venues for Chen Hao and Taylor Swift to play singles.
It has to be said that constantly changing the venue is of great help to the game mood between both sides.
Although Taylor Swift loses miserably every time, she keeps fighting and never gets discouraged.
She also asked Chen Hao to wait patiently for a while. When her private concert was about to start, more girlfriends and sisters would participate in this competition with a huge disparity in strength.
Chen Hao was very calm about Taylor Swift's promise, and didn't even take the initiative to ask who would participate in this competition.
Because Chen Hao believes that Taylor Swift can arrange this matter properly, and his contract negotiations have now reached the most critical moment.
For Nike, the contract amount that can be increased is not too much, only 10%, and Chen Hao needs to be included in the best team in the new season to get this bonus.
So Chen Hao and Pelinka agreed that Nike did not have much confidence in themselves, so they directly eliminated Nike.
As for Adidas, they are relatively generous. They promised that if Chen Hao can average 25+5+5 per game and make it into the best team in the new season, Chen Hao will be able to take a bonus of % of the contract amount.
You should know that the contract amount offered by Adidas is 6 million US dollars for 9000 years, so the % bonus is equivalent to million US dollars.
It seems that if Chen Hao really meets these conditions, he will be able to get a total amount of 108 million Midao.
This total amount is really not low, and it can be said to be the highest in the entire alliance.
Of course, this does not include players who have signed lifetime contracts.
Therefore, Pelinka believes that Adidas is more sincere and can consider cooperating with them.
But Chen Hao still felt that they underestimated his potential, so in the end he wanted to see what kind of courage Under Armour, this newly emerging sports brand company, could have.
In fact, Chen Hao knew about this company because of Curry, and that was 13 years later.
So before this, Under Armour could only survive in the cracks between these American sports brand giants, and its market share was actually very small.
But the fact that they dared to offer Chen Hao a sky-high contract amount of 6 years with one small goal at this time shows that their boss is very courageous and has a strong vision, so Chen Hao wants to see how far they can go.
Pelinka had no choice but to agree to Chen Hao's request.
In fact, in Pelinka's opinion, Under Armour is too small. Even if the contract amount they offer is large enough, what about their subsequent publicity? These are all very important. If the publicity is not in place, Chen Hao's popularity will even be greatly reduced, which is not worth the loss.
Therefore, Pelinka thinks it is better to choose a large international brand like Adidas. They have sufficient marketing and promotion experience and there is no need to worry that Chen Hao’s popularity will decline as a result.
All Chen Hao needs to do is play basketball well and conquer the fans.
But Pelinka is only Chen Hao's agent after all. He can only provide advice to Chen Hao but cannot make decisions for Chen Hao.
Moreover, Chen Hao is an extremely opinionated player. His ideas are sometimes very tricky and his vision is quite unique, which makes Pelinka feel very helpless.
He even felt that even if Chen Hao didn't ask him to be his agent, he could negotiate the contracts with these companies himself and get a contract that would satisfy him.
This guy's mind is so clear that he even knows all the sports brands and marketing strategies of various sneaker manufacturers, which shocked the negotiating managers.
So, now that Chen Hao wants to see Under Armour's sincerity again, he can only follow his arrangements.
When Pelinka told the Under Armour boss about Adidas' additional terms, he remained silent.
Under Armour was actually the most sincere, because the boss personally attended the negotiations and was full of praise for Chen Hao.
He even predicted that Chen Hao would be able to lead the Celtics into the playoffs in his first season, and even appear in the second round of the playoffs or even the Eastern Conference Finals.
So he was determined to get Chen Hao.
But now, the conditions offered by Adidas are so generous that even they feel tremendous pressure.
But Chen Hao's talent and potential are visible to the naked eye. If their company really missed Chen Hao, then they might have missed an opportunity to rise!
Chen Hao looked at the struggling Under Armour boss with a calm expression, knowing that he was now engaged in a fierce psychological struggle.
In fact, if he was really willing to take a gamble on Chen Hao, Chen Hao could guarantee that he would definitely double his money at one time, and even make the Under Armour brand a hit.
This is Chen Hao’s confidence in himself.
The Under Armour boss stared at Chen Hao and asked his last question:
"Hey, Chen, tell me, how do you think you'll perform in your rookie season?"
"The Eastern Conference Finals is just my lowest requirement, you can be bolder!"
Chen Hao's words made the Under Armour boss' pupils shrink instantly. At this moment, he saw strong self-confidence in Chen Hao's eyes.
It was also at this moment that he made a decision that went against his ancestors:
Sign Chen Hao at all costs!
"The basic contract amount is 100 million US dollars, plus a 40% bonus if you can enter the best team and lead the team to the Eastern Conference Finals!
In addition, we will give you an additional 5% of Under Armour shares, making you our shareholder!"
This decision made by the Under Armour boss scared the general manager next to him!
Is the boss crazy?
The smile on Chen Hao's face suddenly became extremely bright. This boss has good vision!
So, in the end, Chen Hao signed a sky-high endorsement contract with Under Armour sports brand company, and the additional terms in the contract shocked the whole world!
At the same time, after Chen Hao signed the sky-high endorsement contract, Taylor Swift’s private concert is finally about to begin!
This time, can Chen Hao break the powerful defense set up by this luxurious lineup?
I beg you to read on. Reading on is so important to the author. If you have a ticket, I hope you can vote with just a flick of your finger!
(End of this chapter)