Chapter 40 The Hot Midnight Show
The so-called film promotion is to praise the selling points as much as possible.

And this selling point should preferably be able to shock, curious, or interesting to the audience.

A typical example is "Chow Yun Fat and Jacky Cheung", the selling points of the films they starred in are very clear. Before 2000, Jackie Chan's action comedies were basically above the standard. Even Stephen Chow's guest appearance in "God of Gamblers 2000" was also a good comedy.

Jia Ling was criticized a lot, but the audience felt that the films she made might be interesting, and it was indeed shocking that she lost so much weight in a short time.

Some stars are very famous but cannot carry the box office. The main reason is that the audience does not find anything interesting after browsing the posters and related promotional information. This is the worst thing.

The biggest selling point of Jiang Heng's "100 Million Years BC" is naturally the stunning visual effects and lifelike dinosaurs.

Speaking of dinosaurs, mainland audiences have also seen them.

Although the 93 "Jurassic Park 1" was not released in mainland China, pirated videotapes were everywhere.

"Jurassic Park: The Lost World" was released in the summer of 2 and took in 97 million yuan at the box office, making it the annual box office champion in history. It was the first time that mainland audiences saw the image of dinosaurs on the big screen.

In the following years, Hollywood monster movies basically achieved good box office results in mainland China.

Later on, even online movies were able to get a piece of the pie with this theme.

In 18, the online movie "Big Snake", which cost more than 700 million yuan and starred unknown actors, had a Douban score of 3.3, but earned more than 5000 million yuan in box office revenue.

Roughly calculated based on the profit-sharing ratio, it is basically equivalent to a theater movie with a box office of 1.5 million yuan.

Its influence is also outstanding, attracting a large number of monster-themed online movies to be launched.

So even though there are mostly bad movies on this subject, there are still people who really like to watch them.

After listening to Jiang Heng's descriptions, many guests and reporters were even more excited.

Afterwards, it was still a preview segment, but this time the plot played was about the modern world.

There is no way. In order to "control" the cost of the film, the time when the dinosaurs appear in the film is accurate to the minute and second. If they are shown a little longer, they will be gone.

Fortunately, the modern plot is quite interesting and can barely fool people.

After the ceremony, the reporters were still given travel expenses and the guests were invited to have dinner at a nearby hotel.

Zhang Yimou took the opportunity to discuss with Jiang Heng for a while and found that this man really knew a lot.

The next day, all major entertainment media reported that "Chinese Jurassic" and "China's first dinosaur blockbuster" would soon be released during the Lunar New Year holiday.

A lot of exclusive interviews with Jiang Heng, Wu Qiuzu, Li Meiqi and others were also released.

What interests the audience most are the two words "domestic".

I used to enjoy watching "Jurassic Park", but because the protagonist was a foreigner, the sense of immersion was always a little lacking.

Now that they have Chinese faces, it’s really exciting just to think about it.

Time quickly came to the 17th, and posters for the pre-sale of the midnight show of " Million Years BC" were posted in front of all major cinemas.

Awei rode his bike with red cheeks from the cold. He came to Huaxing Cinemas, found a place to store his bike, and when he went in, he saw several long queues, all of which were young men.

Awei took off his cotton gloves and stood silently in the line, thinking about the arrangements for the evening show.

She definitely can’t go back to school. Should I find a hotel or take her to an Internet cafe?
Would it be too frivolous to go to a hotel? But I feel a little reluctant to go to an Internet cafe!
For a moment, Awei was a little unsure.

But when I thought of my good brother's words, I felt excited again.

"I took her to see Jurassic World 2. The dinosaurs hadn't even appeared yet, but she already snuggled into my arms. In one word, smells good! Brother, this movie is a good opportunity. If you don't make an appointment, someone else might. Think about her going with another guy, snuggling..."

Before he could finish his words, Awei exploded and asked her to not only watch a movie with him, but also watch the midnight show.

In fact, he and the girl had already had dinner together several times, and both of them had a good impression of each other. But he was too shy and didn't dare to express his feelings, which made the girl cold.

His brothers advised him to hurry up and strike while the iron was hot, because once the enthusiasm wore off, there would be basically no hope.

Awei thought so too, and hurried to queue up.

On the way, I was worried that there would be too few people watching the midnight show, which would be a bit embarrassing.

I didn't want to enter the theater and find out that there were so many people. From what the staff said on the intercom, it seemed that several halls were full and new ones were added.

After finally waiting for him to come forward, I discovered that all the good seats were gone, so I could only choose a seat on the side.

Awei hesitated for only a few seconds before he heard complaints from the people behind him. He quickly took out his money to buy two tickets, rushed out of the cinema, and returned to his dormitory to make a phone call.

Before making the call, his heart was pounding with nervousness. He thought for a while before dialing the number.

The girl's voice was a little cold when she answered the phone. When she learned that we were going to watch the midnight show of "100 Million Years BC", she instantly became interested.

"I heard this movie is pretty good, I've been wanting to see it for a long time!"

"Hehe, that's good. I was worried that you didn't want to go!"

"How could that be? Wait for me. I'll go wash up first, and then we'll eat together!"

Ah Wei was so delighted that he felt as if his bones had become lighter.

I first went to pick up the girl to have dinner, then took her to an Internet cafe outside the school. When I saw that the time was almost up, I took a taxi to the cinema.

When I entered the cinema, I found it was packed with couples.

"There are so many people here, it seems that the tickets were sold at the right time!" the girl praised.

Ah Wei laughed again, "It must be Director Jiang Heng's new film. I'm going to buy some Coke and popcorn."

"Well, ask the waiter to add more ice to my glass!"

"Oh, okay!" He originally wanted more. Wouldn't it taste bland if he added too much ice?
But there were too many people and it was noisy, with queues everywhere, so I swallowed my words back.

After buying Coke and popcorn, the two chatted in a corner. The girl said, "It would be great if Director Jiang Heng could make a movie called Journey to the West!"

"Do you like to watch Journey to the West?"

"Don't you think Journey to the West would look especially good if it were filmed with cool special effects?"

Ah Wei thought about it and said, "Yeah, that's right! Just seeing the golden hoop become bigger and smaller is quite fun."

The girl blushed slightly, hummed, and then said, "Next time Director Jiang Heng releases a new film, let's go watch it again!"

Ah Wei was extremely surprised, "Okay, I'll come and watch the midnight show then!"

The girl was a little annoyed. It was still midnight. Don’t you know that staying up late will cause wrinkles?

Just at this moment, the theaters began to check tickets, and the girl snorted and walked forward.

Awei seemed not to notice and lined up behind the girl.

Soon we took our seats in the theater, the lights went out, the dragon logo lit up, and "100 Million Years BC" was officially released.

On the big screen, a taxi was driving on a city road. The radio broadcast news that the magical astronomical phenomenon of "Nine Planets in Conjunction" was about to occur, and the host chattered on about the related legends.

The camera turned, revealing the face of the passenger in the front passenger seat, who was none other than Wu Qizu.

(End of this chapter)