Chapter 299: Continued Heat
The Hong Kong media reported that Jiang Heng's decade-long dominance of the Chinese-language film industry may end in Stephen Chow's hands.

Of course, anyone with a discerning eye knows that this report is purely for attention-seeking purposes, because no matter how you look at it, it will be difficult for Zhou Xingxing to surpass Jiang Heng.

But after all, it broke the domestic single-day box office record, which gave everyone a glimmer of hope.

Jiang Heng is not impossible to surpass. Stephen Chow can do it, and we also have hope!
Director Wu Yusen was very excited and went to have a drink with his old friend Xu Ke.

The latter is currently directing Detective Dee: The Mystery of the Phantom Flame, which has already been filmed and is currently in post-production.

The film's release date is scheduled until the Spring Festival.

After all, Jiang Heng occupies the summer vacation and New Year's Day periods, and the rest of the films are basically chosen between the May Day, National Day and Spring Festival periods.

"It still has to be a special effects blockbuster. Stephen Chow can get more than 70 million in a single-day box office. Huayi's approach is right!" Xu Ke said regretfully.

Wu Yusen nodded slightly: "'Investiture of the Gods' is a very good subject, but it's a pity that Liu Weiqiang didn't shoot it well. I'm afraid it will be difficult for him to direct a big production in the future!"

He immediately recalled the difficulty in attracting investment after the box office failure of Red Cliff, and took another sip of wine.

Xu Ke also understood this and had a drink with him.

He then said, "Actually, anyone can use technology. The subject matter is not exclusive to him. As long as you shoot with your heart, your results will not necessarily be worse than those of Jiang!"

"That's right. In my opinion, there's nothing special about the movies he made. They just spend a lot of money on special effects, but there's nothing new in the story!"

"But to be honest, he really put a lot of effort into filming, and he did a lot of the details really well!"

"Zhou Xingxing is the same, very stubborn!"

"Times have changed, it's time to be more careful!"

After a long conversation, the two came to the conclusion that only by making one or two films with great effort could they continue to gain a foothold in the Chinese film industry.

Otherwise, you will really be eliminated.

Xu Ke had "Detective Dee: The Mystery of the Phantom Flame", and Wu Yusen wanted to make a blockbuster but couldn't get investment. He was unwilling to make a low-budget film and became more and more depressed.

In mainland China, Chen Kaige was extremely happy. Although "Journey to the West: Conquering the Demons" was produced by iQiyi, Youku and Tencent Video, it was still Jiang Heng who made the money.

But Jiang Heng's previous "invincible" and "undefeated" state was broken, and he was very happy. He recited a poem on the spot to express his excitement.

At the same time, the idea of ​​making a blockbuster movie reached its peak.

I took out the half-written book "The Orphan of Zhao" and prepared to go to Shanghai.

It might be difficult to attract investment in Beijing, so it’s better to try your luck in Shanghai.

By the way, the record-breaking box office performance of "Journey to the West: Conquering the Demons" on the first day triggered a series of changes in the Chinese-language film market.

As the film continues to be popular, the rapid increase in box office revenue has also caused considerable controversy.

One is that the overall style is too dark, which scared many children to tears.

Furthermore, in terms of special effects, it is obviously not on the same level as Jiang Heng’s “Journey to the West” series.

However, because the slogan "I owe Stephen Chow a movie ticket" was widely circulated, the box office of "Journey to the West: Conquering the Demons" still grew rapidly.

It quickly broke through the box office milestones of 500 million, 600 million, 700 million, and 800 million.

According to the current trend, it is possible to exceed 900 million, but don't even think about 1 billion.

With Jiang Heng’s previous “Journey to the West” series, the reputation of “Conquering the Demons” is slightly lower than its predecessor, and a box office performance of more than 12 billion is definitely impossible.

But this also caused a huge sensation. Before this, it was really unimaginable that someone other than Jiang Heng could achieve a box office result of 800 million or 900 million. It can be said that Zhou Xingxing is the second person in the Chinese film industry who has truly succeeded in "special effects blockbusters". For a time, he was the most popular.

In the Olympic venues, some of the staff participating in the opening and closing ceremonies actually expressed dissatisfaction in their tone, thinking that the quality of "Journey to the West: Conquering the Demons" was not very high, but its box office far exceeded that of films such as "Lion Camel Ridge" and "Pingdingshan", and that the audience really did not know how to appreciate it.

Jiang Heng didn't know whether to laugh or cry when he heard that, and he reminded that he was the producer of "Journey to the West: Conquering the Demons" and the movie was also produced by iQiyi, Youku and Tencent Video.

Everyone finally realized what was happening. Some of them calculated silently in their minds and said in surprise, "Doesn't that mean that we can earn more than 300 million from the box office alone, and at least 100 million after deducting the costs!"

"And there's overseas income? Director Jiang is so amazing!" Everyone congratulated him again.

"Director Jiang, your 3D version of 'Havoc in Heaven' has a higher production cost and a stronger cast. The box office will be at least a billion this time, right?"

"The global box office this time will be over 2 billion!"

"It will definitely surpass Titanic!" everyone was talking about it.

Jiang Heng smiled and said, "The result is definitely a record, but it's hard to say exactly how much, but fortunately the film will be released in more than a month!"

“I’m really looking forward to it!”

"What does the 3D version feel like?"

……

With the popularity of "Journey to the West: Conquering the Demons" and the continuous guidance of the media, the audience is looking forward to the upcoming 3D version of "Havoc in Heaven".

Yu Dong was also busy preparing for the promotion of the film which was about to be officially launched.

On this day, he came to the Olympic venue again and explained the plans and arrangements for the premiere event to Jiang Heng.

In order for the 3D version of "Journey to the West" to achieve better box office results, the publicity and promotion expenses are the highest in history, and the publicity covers both online and offline.

Online promotion mainly uses the Weibo account just launched by Jiang Heng’s technology company.

Jiang Heng invited a large number of his celebrity friends to open Weibo accounts, where they would post selfies and share their feelings, making the account instantly popular on the Internet.

Xinlang Company was dumbfounded. Firstly, a large number of blog users were lost. Secondly, they had only developed half of the "Weibo" product and became a poor imitator. They became a fake.

And judging from Weibo's current development trend, it would be extremely difficult for latecomers to enter this field and compete.

In addition to Weibo, Bonna Pictures has also placed a lot of advertisements on the Internet.

As for offline, promotional posters are posted all over buses, subways, and cinemas.

The premiere events will be held in three locations: Beijing, Shanghai and Hong Kong.

The first and most important show was naturally held in Beijing, and the venue was chosen to be the Wukesong branch of the China Film Red Cinema Chain.

There is a newly renovated large theater here, with the best IMAX 3D screen, which should be able to bring the ultimate visual experience to the audience.

As for the premiere, it is scheduled for Saturday, July 7th.

After Yu Dong reported the relevant plans, he said with emotion: "I have to say that this Weibo account you asked people to develop is really great, and the publicity effect is remarkable!
Every time our official Weibo account of "Havoc in Heaven" posts a related update, there are millions of users watching it, and there are easily tens of thousands of comments and replies!"

Jiang Heng smiled and said, "The times are developing and technology is advancing, so we must believe in the changes brought about by technology!"

Yu Dong smiled and said, "I understand. You mean this 3D technology will have a revolutionary impact!"

(End of this chapter)