Chapter 247 Summer Warm-up

Jiang Heng then looked at Jing Tian and said, "Didn't you say you wanted to share your stills from the drama "Zhu Xian"?"

"Oops, I was so busy refreshing the article reading count that I forgot!" Da Tiantian had a frustrated expression on her face and didn't look very smart.

Jiang Heng was speechless upon hearing this and did not mention it while eating and drinking with everyone else.

The next day, the online communication incident continued to ferment, and the article written by Jing Tian had been read over a million times and attracted over 50,000 replies.

The number of fans of his blog also quickly exceeded 30,000.

The articles written by others such as Liu Yifei, Tang Yan, Yang Mi, etc. have also been read hundreds of thousands of times.

Even Zhao Liying, who is not very popular at the moment, has over 100,000 views for her blog posts.

This April, Jiang Heng became the hottest "traffic" on the Chinese Internet, and many people jumped out to take advantage of the popularity.

For example, some Hong Kong's out-of-date artists have opened blogs, dug out photos of them with Jiang Heng, and wrote a short essay, which can attract a lot of attention.

Many mainland artists with whom he had worked also opened blogs to share their photos, making Jiang Heng "extremely popular" on the Chinese Internet.

Jiang Heng has three responses to this kind of thing.

First, there is no need to respond. Besides, Chinese people have been practicing "reading comprehension" since they were young. Who knows what meaning they will interpret that they have never thought of?
The second is to let Jing Tian, ​​Liu Yifei and others quickly post something else, whether it is their own beautiful photos or stills from filming, in short, to divert the public's attention.

The third was to order someone to register a company called "Aiyou Technology" and recruit a group of top students from the computer department to develop the "Weibo" product.

The effect was soon apparent, and Jing Tian also felt as if he had "caused trouble". He hurriedly followed Jiang Heng's instructions and posted many stills from the filming of "Zhu Xian" on his blog, as well as many beautiful photos of his own life.

Because he was at the core of the online communication event, the new article was once again placed at the top of the blog's homepage, which quickly attracted a large number of netizens to watch. Not only did Jing Tian gain a lot of fans, but the popularity of the movie "Zhu Xian" was also hyped up.

In addition, Tang Yan, who plays Lu Xueqi, also released many stills from the drama and beautiful photos of her daily life, which attracted more and more attention from netizens.

In Hong Kong, Zhang Jiazhen, who was thinking about how to promote "Red Cliff", was very angry when he saw this.

Because according to the common sense of film promotion, there will be concentrated promotion one month before the release, and preheating promotion two months before the release.

"Zhu Xian" will be released in three months, and you are so impatient to make trouble now. What do you mean?

"I guess he wants to challenge us!" Wu Yusen frowned slightly, with a worried expression on his face.

Zhang Jiazhen was shocked when he heard this, "No way?"

Wu Yusen said: "It's hard to say. After all, the press release we issued last year always mentioned Zhu Xian!"

Zhang Jiazhen smiled bitterly when he heard this. Last year's "smashing porcelain-style" marketing was just an attempt to subtly influence the audience and make them feel that the audiovisual effects of "Red Cliff" were on the same level as Jiang Heng's other blockbusters.

As for competing in the same schedule, I dare not even think about it.

The box office failure of "Windtalkers" was bad enough. Wu Yusen now urgently needs a box office success movie to make a comeback. How dare he really compete with Jiang Heng!

Even if the box office of "Zhu Xian" is not ideal, Jiang Heng will not be affected.

If "Red Cliff" fails at the box office, it will be hard to say what Wu Yusen's subsequent film plans will be like.

Thinking of this, Wu Yusen said directly: "I'll give him a call!"

Zhang Jiazhen nodded. Although it was unlikely that Jiang Heng would release "Zhu Xian" in advance, he still had to be on guard.

"It's ok to give him a call and ask. If that doesn't work, I'll go there in person. We're all from Hong Kong, so he can't go too far!"

Wu Yusen nodded and called Jiang Heng, but it was his assistant who answered the phone and said Jiang Heng was filming again and would report to Director Jiang later. Wu Yusen naturally understood and waited for about 20 minutes after hanging up the phone before Jiang Heng called back.

"Director Wu, you called?"

"Yes, Director Jiang, I heard that you invested 3 million US dollars to make a D mythical blockbuster. Incredible, incredible. You can be called the pride of our Hong Kong film industry!"

Jiang Heng laughed, "Nothing, I just want to try out some new technology, and also blaze a new trail for the Chinese film industry!"

The two chatted about business for a while, and then Wu Yusen asked, "Is there any plan to release "Zhu Xian" early?"
Jiang Heng laughed and said no, what happened on the Internet a few days ago was just an accident.

Wu Yusen said: "Director Jiang is so lucky. I see that the girls who posted the articles are all very young and beautiful!"

Jiang Heng said: "Not really, it's just a work relationship!"

Wu Yusen thought to himself, I would never believe you!
Of course, I had to follow Jiang Heng's lead and repeat the working relationship.

He praised her a few more times before hanging up the phone.

"It won't be released earlier?" Zhang Jiazhen asked.

Wu Yusen said: "No!"

Then he sneered, "I guess those girls are jealous of each other!"

Zhang Jiazhen sighed, "Oh my goodness, they are jealous of each other and scared us!"

Wu Yusen was unhappy when he heard this. It was too beneath his dignity as a great director to say this!
After thinking for a while, he said, "Let's ask Lin Chiling and others to do some promotion on their blogs!"

Zhang Jiazhen said, "That's fine. Blogs are very popular recently, and many celebrities have opened accounts. Let them take this opportunity to promote Red Cliff!"

It's easy to say, but it's a bit troublesome to do.

Because the actors of "Red Cliff" come from different companies, although there is usually an agreement on participating in the film's promotion when signing the contract, it seems difficult for the crew to deal with it if the actors firmly refuse to cooperate.

When "Curse of the Golden Flower" was being released, Chow Yun-fat refused to participate in the film promotion, which made Zhang Weiping very angry.

Fortunately, Wu Yusen is a big star, and the other actors are cooperative. They basically opened blogs to help promote "Red Cliff", but the popularity is still far behind "Zhu Xian".

Lin Chi-ling, the most talked-about person, has only 50,000 views on her blog for her article about "Red Cliff".

On the one hand, the popularity has somewhat passed, and on the other hand, the content of the article is not as attractive as those written by Jing Tian, ​​Zhao Liying and others.

Jiang Heng's team is a famous director and a female actress. The man is young and handsome, and the woman is youthful and beautiful.

As for Wu Yusen, well, Lin Chiling just mentioned Director Wu out of courtesy and didn't even post any photos of Wu Yusen, so it's good enough that he has this much attention.

Zhang Jiazhen seemed a little dissatisfied, but he didn't want to force it.

In the blink of an eye, it was May, and the crew of Red Cliff began pre-promotion. Ten days later, the crew of Zhu Xian also started promotion.

As a result, the popularity of "Zhu Xian" directly overshadowed "Red Cliff", and many media outlets were hyping up Jiang Heng's scandals.

Some newspapers wrote about who was the female lead, Jing Tian or Tang Yan, while others tried to uncover the secrets of the dozen or so actresses who published articles titled "Director Jiang in My Eyes."

The female stars are young and beautiful, and there is so much worth writing about.

(End of this chapter)