Chapter 430 Scandal Breaks Out

Chapter 430 Scandal Breaks Out
Du Sheng thought of something and asked casually:

“Are those discussions more about my scandals than the TV series itself?”

Fan Bingbing smiled charmingly and said softly:
"There have indeed been a lot of gossips about you recently, and I even participated in the vote."

Needless to say, she voted for her version of the scandal with Du Sheng.

The outbreak of this scandal can be said to be a coincidence.

With so many beauties gathered at the opening ceremony of "Water Moon Cave", many paparazzi media began to dig in.

"Entertainment 100%" is well versed in hype, and slightly modified the content of the interview with Miyamoto Hisahide and gave it an abstract title:
"He's going crazy! The Chinese boxing champion is popular among both men and women in Japan, and Japan even introduced "Chinese Paladin" to this end!"

The report also further magnified Miyamoto Hisahide's praise for Du Sheng, believing that Du Sheng conquered thousands of Japanese girls with his handsome appearance and strong strength.

At the end of the report, several Japanese female stars who admire Du Sheng were listed, such as Kyoko Fukada, Keiko Kitagawa, Mai Kuraki, etc.

After this report was reprinted by more than a dozen newspapers and periodicals, it instantly sparked huge heated discussion.

After seeing the report, the male audience smiled like a Lawsky and encouraged Du Sheng to keep up the good work and bring glory to the country.

Female audiences, especially Du Sheng's female fans, expressed dissatisfaction.
It is emphasized that Du Sheng has never worked with Japanese actresses and prefers Oriental women.

They even brought up the recent report that Du Sheng chose to fight a wild boar to save Fan Bingbing and Liu Yifei.

This triggered a strange phenomenon.

Many people who like entertainment began to take stock of the scandals between Du Sheng and female stars.

Names such as Fan Bingbing, Liu Tao, Zhang Baizhi, Jia Jingwen, Gao Yuanyuan, Lin Zhiling, Twins, Nicki, Taylor, Zhou Huimin, and Li Yixin were all mentioned.

At first, these discussions were mainly concentrated among Du Sheng's fans, and the atmosphere was relatively harmonious.

However, as the popularity rises, it is inevitable that people will be surrounded by gossip.

Some people who wanted to take advantage of the situation even tried to bring up the same arguments that Song Jude used to accuse Du Sheng.

This time, four members of Girls' Generation were also involved.

It is obvious that with Du Sheng's explosive popularity and the growth of Star Media, the interests of some large companies have been affected.

For example, giants in real estate, cinemas, social software, etc.

Huayi and Rong Xinda are probably just small shrimps in front of them.

Destroying Du Sheng's reputation would interrupt his growth. Why not do it if you can achieve great things at a small cost?
Fortunately, Yang Siwei had previously formed a public opinion team according to Du Sheng's instructions.

They can be seen in almost every promotion, film contract, and event for Star Media artists.

Although Yang Siwei directly manages only 20 to 30 people, they are still connected to many fan groups of Fan Bingbing, Girls' Generation and Du Sheng.

They used Renren as a communication platform, which has a wide coverage and strong organizational capabilities.

Less than two hours after the intervention, negative public opinion about Du Sheng quickly decreased.

In addition, Yangshi Channel 5 resumed broadcasting various wonderful clips of Du Sheng, showing its support with practical actions, so this negative public opinion did not cause much impact.

But despite this, the rumors about Du Sheng have not stopped.

Netizens are really curious about Du Sheng’s relationship status.

Some people think that he has a closer relationship with Pak-Chi Cheung or Wai-Man Chow.

Some netizens also posted photos of Du Sheng and Gao Yuanyuan shopping together not long ago as evidence.

Some netizens even pointed out that Du Sheng’s interaction with Fan Bingbing and Liu Tao in the movie "The Mouse Loves the Cat" was very seductive.

One netizen concluded sourly:

"In any case, these are their own choices and we should respect their decisions."

Other netizens expressed their envy of Du Sheng:
“Being able to establish deep friendships with multiple beautiful women without falling out is also a skill.”

Some netizens look at the problem from a weird perspective:
"Isn't it a kind of happiness to be able to get along with a man like Du Sheng?"

Faced with the increasingly heated discussion, Zhong Zhen realized that it was necessary to take measures to divert public attention so as not to affect Du Sheng's image.

To this end, she discussed with Ye Jingzhi and Yang Siwei and decided to launch an official event on the new website to divert public attention.

They launched a poll on Renren.com, with the topic at the top being 'Who is the most suitable couple in your mind?':
1. The Best of Hua Tuo (Du Sheng)/Shangguan Yan (Liu Tao)

2. Zhang Wuji (Du Sheng)/Princess Minmin (Jia Jingwen)

3. Zhang Wuji (Du Sheng)/Zhou Zhiruo (Gao Yuanyuan)
4. Zhan Zhao (Du Sheng)/Bai Yutang (Zhang Baizhi)
5. Zhan Zhao (Du Sheng)/Princess Yuehua (Fan Bingbing)

6. Li Xiaoyao (Du Sheng)/Zhao Linger (Liu Yifei)

7. Li Xiaoyao (Du Sheng)/Lin Yueru (Yang Mi)

In order to ensure the authenticity of the voting, participants need to log in and authenticate their accounts.

While this requirement excludes some potential participants, it also ensures the credibility of the voting results.

In order to attract more people to participate, the organizers also offered generous prizes.

包括10部价值3000元的索爱V800手机、100套功夫派新品、1000份由哇哈哈与人人网提供的千元奖券。

This voting activity not only leverages Du Sheng's fame to widely promote the brand, but also serves as a traffic diversion for both parties, which is a win-win situation.

There were no various lottery projects in that era, so as soon as the event started, it instantly attracted the attention of a large number of netizens.

The number of voters exceeded 30 in just one day.

It also attracted a large number of registered members to Renren.com.

When Fan Bingbing talked about voting during dinner, she said with a smile: "I chose Xixi. She sacrificed for the people and deserves this vote."

Liu Yifei didn't think much about it, she smiled brightly but a little annoyed:

"Sorry, Sister Bingbing, I voted for Yang Mi, otherwise she would definitely tease me for having a crooked arm next time we meet."

After all, they are a group. Although they sometimes quarrel with each other, they are still consistent in their actions.

Fan Bingbing didn't mind, and cleverly changed the subject, praising:

"I have to say, Xixi, your performance as Zhao Linger is really great. You're ranked first in the vote."

Hearing Fan Bingbing's praise, Liu Yifei was delighted and looked very happy.

She has a simple and sincere character, and can win her favor as long as others praise Du Sheng or her family.

In fact, Fan Bingbing's words were not just a compliment.

The voting campaign planned by Zhong Zhen and other two people did achieve very good results.

Not only did it successfully shift the public's focus on Du Sheng to Renren, it also attracted hundreds of thousands of new registered users for free.

In addition, it has brought huge commercial benefits to related brands.

According to data feedback from Sony Ericsson, Wahaha and Kung Fu Pai, the average profit on that day increased by 8 points.

This voting campaign also demonstrated Du Sheng's huge popularity and commercial value. Many brands came to him and offered very considerable endorsement fees.

The negative impact that the scandal might have on Du Sheng was completely eliminated through this careful planning.

This also made many people in the industry remember the name Zhong Zhen and recognize the strong strength of Star Media.

As a result, some forces that wanted to cause trouble had to stop.

At the crew dinner that night, Sony Ericsson (Eastern) General Manager Liu Guiyang raised his glass to greet Du Sheng:
“The Legend of Sword and Fairy was sold in Neon for a whopping 2 million Neon coins, which is a milestone achievement for the Eastern drama market.

I believe that "The Legend of Sword and Fairy" will definitely become one of the key award-winning works at the three major TV festivals this year.

Come, let me toast you!"

In fact, in order to make the report more shocking, "Metro Entertainment Daily" also took into account the cost of Fuji TV's subsequent re-production, which cost nearly one million Japanese coins per episode.

As a result, Fuji TV actually paid 2 million Neon coins to broadcast "The Legend of Sword and Fairy".

Zheng Ziyan's ingenious digital processing method undoubtedly left a deep impression on people.

The news that "Legend of Sword and Fairy" was sold at a high price quickly caused a sensation and became the headline news in the Eastern entertainment circle recently.

As Liu Guiyang said, this incident has had a profound impact on the domestic TV drama market.

It makes people start to pay attention to overseas markets and realize the value of their own works.

After realizing the potential of overseas markets, many producers began to actively protect their own rights and interests.

In the past, they often turned a blind eye to piracy because the cost of protecting rights was even higher than the copyright revenue.

But now, they will appropriately raise the price when selling their works and use the success of "Legend of Sword and Fairy" as a reference standard.

This series of changes has made the already booming TV drama market even more lively.

Many investors have flocked into the film and television industry, trying to seize this rare opportunity.

Du Sheng raised his glass and responded with a smile:

"It's all luck. If it were a different time or with a different partner, The Legend of Sword and Fairy might not have achieved this success."

This is the truth.

The reason why "Legend of Sword and Fairy" was sold at a high price was not only because the drama itself was a huge success, but more importantly, it coincided with a turbulent time for Fuji TV.

Yao Zhuangxian, the CEO of Ruanxing Technology, who was a little drunk, laughed and teased:

"Ah Sheng, Mr. Liu should give you some advertising fees, at least this amount!
Because of you, their Sony Ericsson phones finally started to sell well.”

Yao Zhuangxian has a straightforward personality and becomes even more outspoken after drinking. He even started talking about cooperation on "Chinese Paladin 3", completely ignoring the fact that Liu Guiyang and the TVB director were also present.

Du Sheng waved his hand slightly and said with a smile:
"Boss Yao, stop talking and eat more food, or you'll get drunk easily.

As for advertising fees, there is no need for that, I am the spokesperson myself.”

You Dazhi remembered something and asked:

"Ah Sheng, you will be heading to Neon after filming tomorrow, right? It will take a few days. I will adjust my filming parts."

Du Sheng thought for a moment and said:
"If we include the promotion for The Legend of Sword and Fairy, it will probably take about three days."

"It's okay. Anyway, your progress has taken a big lead. Two more days won't delay us."

You Dazhi laughed and joked:

"On the contrary, you have to bring glory to your country when you get there. I heard that many famous actresses are interested in you."

"Haha~"

Everyone laughed.

After that, he exchanged greetings with a few people and toasted them with a round of drinks before Du Sheng apologized and left.

After all, the night is long and good time should not be wasted on the drinking table.

.........

(End of this chapter)