Chapter 341 Seize the initiative!

In just less than an hour,

He received more than a dozen calls, all congratulating him on the box office success of his movie.

Among them are the four girls of Xixi, Liu Tao, Gao Yuanyuan, Lin Zhiling, Jia Jingwen, Liu Dehua...

After finally finishing today's promotion and publicity, Du Sheng took a break from his busy schedule to pick up Yang Mi.

This girl found out that he was doing promotion here, so she sneaked over here during the day off.

As a last resort, he took her around the mall and then to a movie theater.

"Brother Jing, I'm just at the cinema."

In the sixth row of seats, Du Sheng, who was in disguise, sat in the middle and looked up:

"There is a constant stream of people lining up to buy tickets, so the box office should be good today."

Wang Jing is still in Beijing. He called to talk about some things, and the issue he mentioned most was naturally the box office.

"That's good. I'm really worried that it won't be able to withstand the impact of Hollywood blockbusters..."

Although Hollywood blockbusters have been introduced to the mainland for 9 years, they still have a huge impact on local films.

For example, of the top ten films in mainland China's total box office last year, seven were Hollywood films.

Among them, the second to eighth places are all!
If "Hero" had not received policy support and theater protection, I'm afraid the first place would have been suppressed by others.

So no matter how calm Wang Jing was, he was still somewhat nervous when he was involved in a Hollywood blockbuster.

After all, the movie he made two years ago flopped, and the market is not good now, so he doesn't dare to take part in the production himself and just relies on the titles of screenwriter and producer to get by.

This time, I finally got in touch with Lin Jianyue to become a production representative, but I don't want to fail right at the start.

"..."

"Brother Sheng, the attendance rate is quite good."

Yang Mi glanced at the occupancy rate of the theater and whispered softly in Du Sheng's ear.

A rough calculation shows that the attendance rate is close to 50%.

While Du Sheng was talking and not paying attention, she quietly imitated the couples around her and leaned half of her body on Du Sheng's shoulder in an ambiguous manner.

Seeing that Du Sheng was busy talking on the phone and didn't respond, a hint of secret joy appeared on her pretty face.

How could Du Sheng not notice this girl's little action? He felt amused but did not stop her:
"After all, it's the first day, and the true situation remains to be seen."

After seeing Du Sheng hang up the phone, Yang Mi straightened her body and leaned on his shoulder with peace of mind, saying happily:

"I just noticed the movie Master and Commander showing next door, and it had a pretty good attendance.

It seems that there will be a fierce competition between the two films, and the Lunar New Year box office is going to be very lively.”

It is true that today is New Year's Day, but most people's first choice would not be to watch a movie.

This result is already very good.

It is expected that the attendance rate will rise to 62% by tonight. As tomorrow and the day after tomorrow are weekends, there may be a small peak.

When night fell and the movie ended, Du Sheng sent Yang Mi, who was reluctant to leave his arm, home.

He was about to contact Ye Jingzhi when Jia Jingwen called again.

"It seems that I can't even take a day off today."

That night, in order to punish the girl for interfering with his elegant riding, Du Sheng personally taught her how to do horse stance.

"Ah Sheng, you almost killed me just now."

After completing a set of fitness and stretching procedures, Jia Jingwen's face was covered with sweat and there was still an afterglow.

She leaned in Du Sheng's arms with seductive eyes and spoke in a soft voice.

But judging from her appearance, she seemed more happy than angry.

"Didn't you just say you wanted to thank me for introducing you to the TVB drama?"

Du Sheng touched her tender red lips and said with a smile:
"Thank you is not something you say, but something you do."

Jia Jingwen rolled her eyes at him and helplessly lifted her long hair and tucked it behind her head.

Just as she was about to bend down, Du Sheng pressed her down on the sofa with a dry pull, and then repeated the stretching exercise.

The sofa couldn't bear the weight of the warm-up.

This is life, there will be pressure.
It’s heavy, but it’s hard to say.

Jia Jingwen felt that the pressure from the muscle relaxant was very strong this time, but she couldn't say it out loud.

The intensity of this stretching was really great.

Meanwhile, the two films are still going head-to-head.

People in the industry all understand that the first-day box office is crucial.

Who will win in this first round of competition!
Whoever gets the upper hand will get the upper hand!
Therefore, apart from Du Sheng and the other two, many people couldn't remain calm.

In fact, it is not just Chen Jiashang and the parties involved in the Hollywood blockbuster who are sleepless tonight.
At Interstellar Media, the lights are still bright.

Senior managers from all departments chose to work overtime.

Among them are Ye Jingzhi and Zhong Zhen.

Even Wang Jinhua, who was always busy, stayed.

Du Sheng had just finished teaching Jia Jingwen a lesson and was about to go to sleep when the phone rang.

I glanced at the time and it was past 12 a.m.

The person calling turned out to be Wang Jing.

He guessed that it was probably related to box office news.

Jia Jingwen, who was woken up by the phone, twisted her graceful body and caressed Du Sheng.

It made his blood boil.

This girl is really good at driving. She can even drive on the highway even on a pitch-dark road.

Du Sheng stood still, allowing Jia Jingwen to drive the steering wheel freely.

"Brother Jing, calling you so late, it can't be good news."

Du Sheng gently patted Jia Jingwen's twisting waist to cheer her up.

"Haha, you guessed it right, the first day box office figures are out."

Wang Jing paused for a moment and said with a smile:
"I couldn't sleep after listening to the report, and I don't have any relevant acquaintances in the mainland, so I had to talk to you." He said this truthfully, and he couldn't let himself be unable to sleep alone:

"In the first hour of its release yesterday, the box office was about 68 yuan. By the evening, the attendance rates in Beijing, Hangzhou, Moscow, Shenzhen and other cities exceeded 65%.

The total box office on the first day was initially 520 million, which does not include data from Hong Kong and other places. The screening rate will increase tomorrow..."

Wang Jing's tone was filled with joy.

Du Sheng was equally happy, and doubly happy.

Because Jia Jingwen is doing her best.

"Brother Jing, congratulations. It looks like it will surpass the performance of Infernal Affairs. It is not impossible to break 4000 million."

If it can remain stable at 500 million in the next two days, the number of screenings will most likely increase.
Even if next Monday to Friday is a low period, we can ensure that the daily price will not be cut in half.

As long as this momentum can continue until the Spring Festival holiday, breaking through 4000 million is almost certain.

In comparison, the box office of "Master and Commander", which was released on New Year's Day in the previous life, should not have exceeded 300 million on the first day, and the final box office was less than 3000 million.

But despite this, it also ranks among the top ten annual box office in the mainland.

As long as "The Mouse Loves the Cat" can maintain this momentum, its final box office will definitely overwhelm this Hollywood blockbuster.

In fact, Wang Jing's initial goal was to earn 3000 million in the mainland box office, 2000 million in Hong Kong, and add the revenue from overseas markets such as Southeast Asia and Japan.
Even if there is a small loss in the end, it can be recovered by the discs.

At least he, as the production representative, has a decent reputation.

But at this moment, Wang Jing’s aspirations are more than 3000 million!
He laughed and said:
"Based on my past experience, it will definitely reach 3000 million, or even more. Ah Sheng, you are such a lucky star."

Isn’t it true? Since last year, there are less than ten mainland movies that have achieved a box office of 3 million.

Du Sheng starred in three of them.

"Brother Jing, you are too kind. This is all thanks to the concerted efforts of everyone..."

Du Sheng stood sideways, Jia Jingwen frowned and almost made a sound.

"Don't be so modest, everyone will see whether you can handle the box office!"

The two talked for about a quarter of an hour before Wang Jing was satisfied and let Du Sheng go.

But he really couldn't sleep, so he simply continued to call Chen Jiashang, Liu Zhenwei and others to share his joy.

After hanging up the phone, Du Sheng came over.

Jia Jingwen seemed to have found the right way to release stress and began to breathe with her mouth slightly open.

At the same time, a rapid and charming nasal sound was made.

After stretching for more than ten minutes, Jia Jingwen's slender waist felt a little tired.

At this moment, she simply sat up.

Du Sheng reached out and turned on the light.

Under the light, Jia Jingwen looked like a charming fox demon, with a satisfied look on her face.

The lighting perfectly shows her graceful figure, which is very attractive.

Another half hour passed.

Finally, no one disturbed them, and they hugged each other tightly and fell asleep.

……

The next morning, Du Sheng arrived at Star Media and found more than a dozen newspapers piled on his desk.

These are freshly made that day.

Flipping through the magazine, all I see are news reports about "Cat and Mouse" and "Master and Commander".

The reporters seemed to be deliberately creating an atmosphere of a life-and-death duel.

This is also a tactic commonly used by the media.

【The Mouse Loves the Cat has an amazing attendance rate! 】

[The Hollywood blockbuster "Master and Commander" received rave reviews at its premiere! ]

[In the first round of the year-end film and television industry's peak showdown, "The Cat and the Mouse" beat "Master and Commander".

Chen Jiashang: It is indeed a Hollywood blockbuster, and I hope both sides will continue to have a bright future! 】

[“The Mouse Loves the Cat” is powerful, Du Sheng is the key to victory! ]

[Two heroes competing for supremacy, who will win? In-depth analysis of the pros and cons and audience groups of the two New Year's Day blockbusters. 】

[Eastern and Western films collide, the Eastern market is once again experiencing a boom following the hit of "Hero"! ]

"..."

Judging from public feedback, the two films have comparable reputations and have received rave reviews.

This means that there are no significant shortcomings in the production quality of both films.

The PK in the subsequent stages will surely intensify.

After all, when word of mouth is similar, apart from some local differences in scheduling, genre, etc., the intensity of publicity will undoubtedly become the key to determining the box office.

As one of the leading actors in "The Mouse Loves the Cat", Du Sheng naturally doesn't want to be suppressed.

However, he also understood that there were too many factors that could really determine victory or defeat.

After a round of review, the overall evaluation is quite positive.

The film critic not only deeply analyzed the plot of the movie, but also commented specifically on the characters in "The Mouse Loves the Cat".

When Du Sheng saw the other party using "every possible acting skill" to describe himself, he couldn't help but smile.

Wang Jinhua walked into the office in a happy mood:
"Ah Sheng, are you going to Lighthouse Country on the 7th?"

"That's the plan."

Du Sheng thought for a moment and asked:

"In the next few days, I will continue to cooperate with the publicity. I don't think there will be any other work arrangements in the near future, right?"

"No."

Wang Jinhua smiled and said:
"Just remember to come back on time to participate in the recording of the Yangshi Spring Festival Gala.

In addition, your market value has risen again, but it still can't stop the enthusiasm of brands.

In order not to delay your post-New Year filming, we plan to carefully select first..."

(End of this chapter)