Chapter 242 Girlhood
As expected.

Soon news came out that Du Sheng successfully became Cartier's image ambassador for the Oriental region.

The next day, paparazzi photographed Du Sheng going to Cartier to shoot promotional photos and marketing.

At this point, the first confrontation between Du Sheng, Chen Kun and Huang Xiaoming, two of the most popular young actors, has temporarily come to an end.

Du Sheng won the victory.

His success is not accidental. Just after he finished taking photos for Cartier, a big mobile phone brand extended an olive branch to him.

Although it was only a preliminary contact, it undoubtedly added a new impetus to his career.

“High-end luxury brands like Cartier are indeed benchmarks in the industry.”

Wang Jinhua said thoughtfully:

“Although such endorsement opportunities may appear to be just an advertisement or a promotional position, they are actually of far-reaching significance.

Endorsement of high-end luxury goods often causes many brands to re-evaluate the commercial value of artists.

Your image will be remembered by more people, and your ability will be recognized by more people. These influences are subtle and gradual.”

Du Sheng listened carefully and nodded frequently.

He didn't know much about these things before, but Wang Jinhua, as the top broker in the mainland, had obviously done in-depth research:
“Cartier really needs artists like you who have potential and influence to enhance their brand image.

However, the endorsements you have received now are just the beginning.”

“Is there anything else to this?”

Wang Yaoyang asked curiously.

"Of course, in the field of luxury goods endorsements, superstars compete for the top luxury goods."

Wang Jinhua explained:

“Luxury brands like Cartier are just the beginning of Du Sheng’s career, not the end.

In the future, we will have more opportunities to fight for better resources.

When you make it to the K1 GP finals, with your influence and popularity at that time, I will have the opportunity to help you get higher-end endorsements."

"Don't worry, take it one step at a time."

Du Sheng smiled and said:
"In addition to participating in charity performances recently, my focus has to be on the filming of The Chinese Paladin.

And next week, we will go to Neon to participate in the K1 quarterfinals..."

Wang Jinhua nodded, even though she had her own work to do.

But as the general manager of Star Media, he must handle all matters concerning Du Sheng.

After all, he is now the undisputed number one in Star Media.

"When is the exact time to join the group?"

"Probably in two days."

Wang Jinhua thought for a moment and said:

"Then you should go and attend the charity show hosted by Liu Dehua first. With your acting skills and abilities, there is no need for you to join the group training.

And Jing Zhi and I will handle all matters related to the crew."

Du Sheng shrugged and said, "No problem."

It's really relaxing to have someone take care of the logistics.

At this moment, he remembered something and asked:

“How’s the EP Ten Thousand Reasons, which I released last week, doing now?”

"I have arranged for someone to follow up on this matter, and the feedback from Qianqian Jingting has been very good.

With the support of your fans, it made it into the top ten of the new song chart in just one week."

Wang Jinhua smiled and said:
"As for the three major operators, China Mobile, China Telecom and China Unicom, the service was launched five days ago and the download momentum of ringtones is also very good. We have to wait for the specific feedback..."

With the help of the hit drama "The Heaven Sword and Dragon Saber", Du Sheng's promotion on online platforms such as Weibo and Tieba, and the channel expansion of Star Media, this album mainly released on the Internet cannot be bad.

As for how far it can go, it really depends on time and it cannot be seen in a short time.

These songs in the previous life, even with the popularity of the Internet guru, took more than half a year to become popular.

Du Sheng nodded slightly and said with a smile:
"That's not bad. At least this charity concert is good enough."

By the way, ever since he drew the skill "Flash of Inspiration", considering that the cooldown period was 25 days, he used it immediately.

I have to say, it’s really awesome to get into a state of bursting with inspiration.

That's called inspiration flowing like a spring.

Even vague or intermittent memories have a high probability of being recalled.

In terms of songs alone, songs such as "Don't Hurt Me Again", "Don't Say You Don't Care About My Tears", "Marshmallow", "Don't Want to Grow Up", "The First Person I Loved", "Curly Eyelashes", and "The Next Dawn" were restored.

He originally wanted to create the originator of online songs, "Mouse Loves Rice", as well as Dao Lang's three hit songs, "The First Snow of 2002", "Punishment for Impulse" and "Lover".

Unfortunately, while I was improving my thinking awareness, I recalled that the song "Mouse Loves Rice" was originally created two years ago, but it was shelved because it was not completed well.

It wasn't until August this year that the singer-songwriter and musician Wang Qiwen re-recorded the song, and it entered the release process.

Daolang’s three hit songs are similar in nature. They have been recorded and will be released early next year.

As a result, Du Sheng could only select "Don't Hurt Me Again" and "Don't Say You Don't Care About My Tears" which had no copyright issues from the hundred classics, and put them together with "Pray to Buddha" and "Ten Thousand Reasons" to form an EP and release it first.

These four songs all have the same sad love song style.

Upon closer inspection, the configuration of this album is extremely luxurious.

None of the four songs were hits in the previous life, and the melodies and lyrics all have a unique Internet flavor.

It also contains the core elements of the classics of the era.

For Du Sheng, the production of his first EP album was absolutely not a sloppy process! The only thing that made him ponder for a long time was the naming of the album.

From a promotional perspective, "Pray to Buddha" seems to be the best choice, but it does not fit the tone of the entire album's sad love songs.

After careful consideration, Du Sheng finally adopted Ye Jingzhi's suggestion and directly used "Ten Thousand Reasons" as the album title.

Star Media has reached an agreement with Qianqian Jingting Platform.

His music album will be exclusively released and sold on this platform, and the audio content was released last week.

At present, Kugou, NetEase Cloud Music and QQ Music have not yet appeared. Qianqian Jingting is the leading music website in China, with a market share of over 30%.

For a fledgling independent singer, it is not easy to get promotion opportunities on such a platform.

However, thanks to the huge success of several TV drama theme songs sung by Du Sheng earlier on Qianqian Jingting, with astonishing download volume and excellent reputation, the website attached great importance to this cooperation.

Even though there are all kinds of hidden rules within Qianqian Jingting and there is no lack of behind-the-scenes manipulation in the homepage rankings, they cannot ignore the huge market potential shown by Du Sheng, and are therefore willing to compromise on their interests.

This relatively balanced cooperation is a direct reflection of Du Sheng's strength and fame.

Thanks to the high quality of the work and its own popularity, the album experienced explosive growth as soon as it was released.

Qianqian Jingting does not want its profits to be eroded by other MP3 platforms or competitors, so increasing investment in publicity and promotion is inevitable.

What's more, there are three major operators to provide guarantees.

This has almost built a near-perfect sales network, and there is no need to worry about sales.

As for brainwash songs with simple melodies such as "Marshmallow" and "Don't Want to Grow Up", Du Sheng plans to let three girls, Liu Yifei, Yang Mi, and Liu Shishi, sing them.

If there are no problems, then Tang Yan can be brought in and the four beauties of The Legend of Sword and Fairy can be directly packaged and launched as the 'Girls' Generation' group to build momentum for the "The Legend of Sword and Fairy" series.

.........

That night, Du Sheng flew directly to Hong Kong.

Because the charity show is scheduled for 7pm tomorrow night, we have to rehearse early in the afternoon.

It has to be said that Liu Dehua really does what he says and his philanthropic spirit is truly undeniable.

Despite the busy tour, they also took time out to organize a charity show for Huabang.

Well-known singers such as Zhang Xueyou, Li Keqing, Zheng Xiuwen, Gu Juji, TWINS and others were invited to perform, making the lineup quite luxurious.

The main purpose of the charity show is to donate to the poor and drought-stricken areas in the western part of the mainland.

Recently, due to the strong sun, reduced rainfall, continued drought and reduced food production, famine has occurred in some places.

Huabang Charity has been providing social charity support there and will naturally not sit idly by.

As one of the organizers, Du Sheng will also be present tomorrow night to sing two songs.

As soon as I arrived at the airport, Zhang Baizhi was waiting for me.

"Big star, long time no see."

Zhang Baizhi was wearing a light blue lace dress, big sunglasses on her face, and smiling.

"Aren't you currently filming One Nite in Mongkok? How come you have time to come?"

Du Sheng walked over, opened the car door and sat in the passenger seat.

"Hehe, you still have the nerve to say that."

Zhang Baizhi rolled her eyes at him and drove out of the airport:
"It's been over a week and you haven't called me once!"

"You know I've been running around since I finished filming the movie."

Du Sheng remained calm and said:
"I've been shooting commercials for Cartier and Hisense recently, so I don't have time to rest."

Zhang Baizhi was in a good mood when she saw the man, and changed the subject:
"You must be hungry. Let's go eat something first, and then go meet some singer friends..."

"You asked them out?"

"No, Brother Hua arranged it."

Zhang Baizhi drove the car towards Causeway Bay.

I don’t know how Liu Dehua got people together for dinner, but most of the people who came tonight are young people.

For example, Edy Chan, Gu Juji, TWINS, Sinali Yeung, etc.

Considering that we have a rehearsal tomorrow and may have to sing together, it is understandable that we meet in advance.

Due to Du Sheng's successive appearances in the three films "Big Man", "Infernal Affairs" and "Kung Fu", and the popularity brought by the championship of "Wulin",

Moreover, "Yi Tu Tu Long Ji" has been launched in Hong Kong, Taiwan, Southeast Asia and other places, and its reputation is no less than others.

With Zhang Baizhi there to liven up the atmosphere, it didn't take long for everyone to start chatting.

In particular, some artists who want to develop their careers in the mainland are surprisingly warm to Du Sheng.

After a warm-up moment, several people started drinking and chatting happily.

What’s amazing is that there were paparazzi following us at the dinner party.

Fortunately, Du Sheng did not do anything out of line, nor did he speak as recklessly as Yang Qianhua, who got drunk after drinking two glasses of wine.

Otherwise, you will be photographed by paparazzi and get involved in scandals.

TWINS's Zhong Xinyan's face was red and her eyes were blurry. She didn't see Zhang Baizhi's speechless face and looked at Du Sheng happily:

"Ah Sheng, we agreed that you have to write a song for us, otherwise... otherwise, we will hum...

Just something similar to the song "I Only Have Feelings for You" that you sang with Sister Zhi."

As singers who focus on the music industry, how could they not know that Du Sheng’s new online album is selling well.

There is no need to say much about the other party's attainments in music.

.........

(End of this chapter)