Chapter 57 Box Office
As expected, it is easy to get things done with someone in the court. Two days later, Gu Wei received a reply from Han Sanping that there were basically no problems with the TV series review and it was only a matter of time before it was passed.

After resolving this issue, Gu Wei no longer has any worries and is now looking forward to the release of "The Day After Tomorrow".

Rampant piracy in China is indeed a big problem. Two weeks before the release of the movie "Cell Phone", pirated films appeared on the market. The same is true for "The Day After Tomorrow". Before it was released, many copies of the film appeared.

Huayi Company and Zhongkai Culture will jointly invest 200 million yuan to fight counterfeiting, which will mainly be used for monitoring in various markets and travel expenses of monitoring personnel, as well as part of the reward for providing effective information for anti-piracy.

"I hope that the relevant departments will regulate the seriousness of laws and policies, and coordination between government agencies is more important in this process."

Wang Zhonglei of Huayi Company spoke frankly during an interview.

...

For a time, many directors and well-known actors in the circle spoke out in support of cracking down on piracy.

Directors Gu Wei and Jiang Wen, who were banned from directing, did not directly accept interviews from reporters, but only expressed their agreement in a low-key manner.

Later, leaders of relevant departments stated that relevant representatives within the industry had called for the protection of film production and related products during the "Two Sessions".

Leaders of some departments also stated that they are currently preparing to launch the China Film Copyright Association, which will be led by the Producers Association and jointly with the Distribution and Exhibition Association and other parties.

As for the effectiveness, it is hard to say at this stage, as many pirated videos are leaked from industry personnel.

...

The movie "The Day After Tomorrow" is a foreign language film and did not hold its premiere in China. The China Film Group sent copies of the video to major theaters in China in advance.

On December 12, the movie officially hits major theaters.

On the first day of release, according to feedback from theaters, the attendance rate was quite high.

December is the Lunar New Year holiday in China, and there are many movies released, but not many can compete with "The Day After Tomorrow".

The Hong Kong movie "Infernal Affairs 3" is scheduled to be released on the 12th, "Cell Phone" is scheduled to be released on the 18th, and there is also "Jade Goddess of Mercy" at the end of the month, directed by Xu Anhua and produced by Han Sanping, adapted from the novel of the same name by Hai Yan. The others are all feature films.

Thanks to the screening rate of China Film, the 6th happened to be on the weekend, and there were many people watching movies in the theater. Compared with several other movies released, "The Day After Tomorrow" attracted more than 6 floors of audience.

Gu Wei also came to the cinema and contributed a share of the box office, and he was accompanied by Qin Hao, Liu Yifei and Su Chang.

A few people made an appointment to watch a movie together two days ago, and they went to the cinema during the weekend.

Gu Wei and Qin Hao wore masks. Liu Yifei and Su Chang each wore a pair of black sunglasses in addition to the masks. They could be said to be fully armed.

There are very few 3D cinemas in the capital at present, so the group chose this one on purpose. As the movie started, Gu Wei heard people whispering around him, and from time to time there were exclamations.

"This special effect is, in one word, awesome."

"The visual effect is just like the real thing."

"Look, Liu Yifei is out."

...

Unlike previous plots where one sacrifices oneself to save all of humanity, this movie is no longer about an American saving the world, but instead highlights the emotions between father and son, and family.

After going through a lot of hardships, the father finally found his living son. The two smiled at each other and fulfilled their promises to each other. It was very touching.

After the two-hour movie ended, Gu Wei and others left their seats. When they walked out of the theater, he found that the audience's response after the movie was very good, and many people were still dancing and discussing the special effects.

The Lunar New Year holiday is the biggest period in the country, and there are reporters waiting at the entrances of all major cinemas, holding microphones and randomly interviewing people coming out of the movies.

Seeing this situation, Gu Wei and his companions quickly slipped away to avoid being discovered.

After leaving the cinema, the group found a specialty restaurant to fill their stomachs first.

Along the way, Gu Wei's phone kept ringing, with people sending congratulations from time to time. Many people were saying that they had already gone to the cinema to watch the movie, and they also called on others to contribute box office revenue to Gu Wei.

"Senior, try this dish, it's the specialty of this restaurant."

In the capital, near Wangfujing, in a private room of a specialty restaurant, Liu Yifei said while looking at Gu Wei who was playing with his mobile phone.

"Well, many people sent me text messages to congratulate me, and I picked a few to reply to."

After saying that, Gu Wei put down his phone and started eating.

"Director, the special effects are amazing, it's worthy of being a Hollywood sci-fi blockbuster. I'm stunned."

Su Chang took a sip of juice and talked about his feelings after watching the movie.

"Look at you, you silly guy," Liu Yifei muttered.

"Xixi, you are still blaming me. I don't know who was so startled and screamed."

Facing Liu Yifei's ridicule, Su Chang retorted without giving in.

"You said, eat quickly, there are so many delicious foods that can't fill your mouth."

Liu Yifei rolled her eyes, picked up the food in the bowl and stuffed it into Su Chang's mouth.

"Haha, you two are really interesting, bickering every day."

Qin Hao took a bite of the food and said something.

When Gu Wei saw this situation, he shook his head, feeling a little helpless. These two little girls couldn't sit still whenever they were together.

After lunch, they went shopping again and then separated. Liu Yifei and Su Chang went home directly, while Gu Wei took Qin Hao back to the company.

In the office, Gu Wei was looking at the online reports. A large number of reviews after watching the movie had already come out.

"The screening rate of 'The Day After Tomorrow' is relatively high. Is it unfair to other films?"

"The attendance rate is high, with the number of people watching in major cinemas approaching 7 floors."

"The special effects are explosive, and tickets for the 3D cinema are hard to come by."

The viewing effect in 3D mode is very different from that in 2D. After seeing the comments, many people bought 3D movie tickets. Scalpers at the entrances of major cinemas took the opportunity to raise the ticket prices and made a profit.

The next day, China Film Group released the first-day box office data. They are in charge of distribution across the country, and their cinema data is always one step ahead of other departments.

"The first day box office was 11.4 million."

Judging from the first day’s box office, there will be no problem for the movie to break 100 million.

"Gu Wei, have you seen the box office on the first day? It's no problem for the movie to make over 100 million yuan, haha." Han Sanping called at the right time, and it was obvious that he was very satisfied with the box office.

"Let's set aside time in the evening to get together. It's settled. Let's do it at the old place," Han Sanping ended the call without waiting for Gu Wei to speak.

Gu Wei listened to the beeping sound in his ear and smiled helplessly.

Then I started browsing netizens' reviews, and there were many good reviews online.

But there are always people who can find fault.

Many film critics also expressed their opinions after watching the film.

"The plot is old-fashioned and some parts are not scientifically correct."

"This is the so-called science fiction blockbuster. It's neither fish nor fowl. Compared with other Hollywood films, it's far worse..."

"Director, these people are really good at finding faults, as if they can't show their professionalism if they don't make some different comments."

In the office, Qin Hao saw these comments and said to Gu Wei.

"It doesn't matter. There is no such thing as a perfect movie. Let them be. They won't make any waves."

Hearing this, Gu Wei said lightly.

At around six o'clock in the evening, Gu Wei came to Liuquanju to attend a dinner party organized by Han Sanping.

"Mr. Han".

"Yes, here it comes."

"Mr. Wang."

"Director Gu".

"Yes, Mr. Yu."

"Director Gu, nice to see you again."

In addition to Han Sanping and Wang Changtian, Yu Dong from Bona was also present at the dinner table.

"Come on, don't just stand there, start eating, there's no outsiders here."

Seeing that everyone was present, Han Sanping raised his glass and said.

Gu Wei had already guessed what Han Sanping meant, but he didn't say anything and just ate and drank in peace.

"Congratulations Director Gu, it looks like this movie will have no problem breaking the 100 million yuan box office mark."

Yu Dong filled the glass in front of him and toasted Gu Wei.

"Thank you, Mr. Yu."

Gu Wei's alcohol tolerance was not as good as theirs, so he went to the bathroom in the middle of the night. Seeing this, Wang Changtian also made an excuse and followed him out.

"Snapped".

After going to the bathroom, Wang Changtian took out a cigarette and lit one for Gu Wei.

"Mr. Wang, Mr. Han was not very kind today and did not inform us in advance."

Gu Wei was not stupid. When he saw Yu Dong, he understood what Han Sanping meant.

"Director Gu, Mr. Yu was President Han's former subordinate, hehe."

Wang Changtian is a shrewd man and is very tactful in his speech and behavior.

"Ok".

Gu Wei nodded and understood what he meant.

China Film Corporation holds the power over film distribution, import and export, so there are naturally many benefits to cooperating with them. Guangguang was Gu Wei's first partner, and there is a good relationship between the two parties.

As for other film and television companies, if they want to cooperate, it depends on their sincerity. When they make movies in the future, there will not be such great benefits as this time, and the price they pay will also increase, Gu Wei thought silently in his heart.

...

The next day, the box office did not increase, and even dropped a lot compared to the previous two days.

Many directors and celebrities in the circle expressed their congratulations and spoke many nice words during media interviews.

The news from North America is exciting. "The Day After Tomorrow" has been released for more than a month and the box office has reached 3 million US dollars. The current total box office has left "The Matrix " behind.

As the movie continued to be released, news came from China Film that the number of pirated discs began to increase, which had affected the box office of the movie. Gu Wei had no way to solve this problem and could only hope that the audience would go to the cinema more to support it.

On the 12th, the Hong Kong movie "Infernal Affairs 3" was officially released in mainland China. With the participation of mainland actor Chen Daoming, the box office of this movie exceeded 800 million in just two days.

Compared to "Infernal Affairs 2" released in mainland China at the beginning of the year, which had a total box office of only 800 million, the difference is huge.

As the time came to the 16th, "The Day After Tomorrow" had been released for more than 10 days and the box office had reached 7000 million. It was certain that it would exceed million, but there was still a long way to go before reaching million.

The daily box office of the film is only five or six million. Gu Wei is already satisfied with this box office result, which is also normal.

"Boss, the data from Emperor Entertainment Group has been sent."

In the Xingchen Film and Television office, Wang Chen was giving a report.

"How many?".

"In Hong Kong Island, as of yesterday, the box office has exceeded 12 million."

Gu Wei felt a little sad when he heard the data. The glory of Hong Kong Island's film industry is gone and it seems to be on the decline.

"Yeah, I get it."

Compared with the box office in other regions, Gu Wei focuses on Hollywood, which accounts for the majority of the box office, while other regions are just supplementary. For example, even if the domestic box office exceeds 100 million, it is only more than 10 million when converted.

The film is still being shown...

(End of this chapter)