Chapter 126 Lin Feng Effect (ask for monthly tickets at the beginning of the month!)
This time, Lin Feng's endorsement fee for Zenith is 2000 million yuan for two years, which is the same as the price for his previous endorsement of LV.
At this time, Lin Feng has basically formed his own set of price standard system, whether in advertising endorsements or in film and television dramas.
In terms of advertising endorsements: 2000 million yuan for two years, or 1000 million yuan for one year. This is basically Lin Feng's endorsement standard. This is already the top endorsement standard in the industry. No matter how much more it is, it can't be too much.
Regarding TV series: Lin Feng's current market price is 100 million yuan per episode, and he doesn't bargain. It's mostly because Lin Feng doesn't really want to act in TV series, and it's not about the money.
For example, the two seasons of "Zhu Xian" have a total of 60 episodes, and Lin Feng's salary is 6000 million yuan.
However, Lin Feng did not take the salary. He directly invested the salary into the "Zhu Xian" project, which was equivalent to an investor.
For example, Lin Feng is currently filming "Descendants of the Sun", and he also counts his salary as project investment.
At this time, Lin Feng was no longer satisfied with the income from the pure film remuneration. After all, the film remuneration could only be received once and for all, and then it had nothing to do with the actor.
But it’s different when it comes to project investment. As long as “Zhu Xian” and “Descendants of the Sun” can continue to be broadcast, Lin Feng can make a living for the rest of his life.
Just like "The Legend of Zhen Huan", which has the most "long tail effect", 10 years after its broadcast, the copyright alone can still bring LeTV an average of more than 1000 million in revenue each year, which is enough to support LeTV's 400 employees.
As for the film industry, Lin Feng has not received any bonus for his work yet. He is just a newcomer in the film industry and his salary has not yet been fixed.
"Old Cannon" was paid 600 million yuan in pure salary;
"Charlotte's Troubles" has no basic salary + 10% box office share;
"Detective Chinatown" is a basic salary of 500 million + 5% of the box office share;
There is also "Better Days", in which Lin Feng invested 1000 million yuan, plus the film remuneration, which accounts for 1/3 of the investment;
Lin Feng's hope is that through the accumulation of these works, he can eventually reach "1000+10%" in terms of film pay, that is, a basic pay of 1000 million plus a 10% share of the box office.
The 10% box office share here refers to 10% of the producer's investment profit, which is 40% of the 10% of the film's total box office revenue. It may not seem like much, but for movies with super high box office, this pay is high.
It is easy for an actor to get a share of the box office of a low-budget movie; but it is not easy to get a share of the box office of a blockbuster movie.
For example: the final box office performance of a movie is 10 billion yuan. If Lin Feng gets a 10% share of the box office, he should get 10*40%*10%=4000 million yuan in the end. Adding Lin Feng's basic box office of 1000 million yuan, Lin Feng's total salary is 5000 million yuan, which is a super salary for a superstar.
Of course, for some high-quality, low-budget films, Lin Feng can also not have the basic salary and directly take 20%;
Lin Feng's pursuit of the core of the movie box office is definitely to get a share of the box office revenue, and 10% of the box office revenue is the bottom line.
It’s just that in order to achieve this level for every movie, Lin Feng still has to work hard in the film industry. But if these movies can now reach the achievements of his previous life, there will basically be no problem.
For Lin Feng, the reason why he pursues profit sharing and does not want a fixed salary is based on his understanding of the future and his desire to maximize his benefits.
After this operation, Lin Feng plans to get a share of the profits, whether it is a TV series or a movie. In this way, whether there is a "star salary limit order" or not, it will not have much impact on Lin Feng, because he will get a share of the profits from the investment.
***
At this time, after participating in the "Zenith" event, Lin Feng went to the BJ headquarters of Guinness World Records Co., Ltd.
Lin Feng received his second Guinness World Record for "Over 100 million comments on a single Weibo post", and he set a new world record.
Lin Feng posted this birthday greeting on December 2013, 12, before he became famous.
"Feng, I hope that in the next year, you can still live happily and freely, and always see the sunshine.
Stay passionate about everything and stick to it! Get rid of worries and cherish the present. Thank you, mom and dad, for being my safe haven 24 hours a day. I will work harder to be their support.
May we all be the best versions of ourselves! Live in peace and joy, and run towards the wind! "
It contains Lin Feng's expectations for himself, his blessings to his parents, and his message to his fans. It is also the best watershed between Lin Feng's "popularity" and "not popular".
This Weibo post has become a bond between Lin Feng and his fans. Every fan is willing to come here to check in, which can be regarded as witnessing Lin Feng's growth history. On July 2014, 7, after Lin Feng became popular, his fans gave him tens of millions of dollars, and Lin Feng won his first Guinness World Record.
Then on December 2014, 12, Lin Feng’s 30nd birthday, this Weibo post received exactly 22 million comments, not one more, not one less, and it remained that way for a day;
Then, on July 2015, 7, Lin Feng’s Weibo account had over 13 million comments, earning him his second Guinness World Record and firmly securing his spot as the record holder.
The number of comments exceeded 6 million on June 18, with a total of 100 comments.
This broke the record of the blog post with the most comments on Weibo, which he created last year. Today is the day for Lin Feng to come and receive his certificate of honor.
It was Luo Wen, President of Guinness World Records Greater China, who presented the award to Lin Feng. This time, Luo Wen was much more polite.
"I'm very happy that you, Lin Feng, have broken your Weibo record again. I hope that you can continue to create new records in the near future.
Maybe, next time we meet, I will award you the Guinness World Record for having over a billion Weibo comments."
"Thank you, President Luo Wen!"
As for Weibo having over 1 billion followers, it was basically impossible. Lin Feng didn't even dare to think about it.
Moreover, Lin Feng already has two Guinness World Records and has been in the spotlight enough. We have to give others some opportunities!
According to statistics, there are more than 350 billion microblogs involving "Lin Feng", while the world's total population is only 70 billion.
According to this data, on average each person in the world talked about Lin Feng 5 times. Lin Feng, the new king born in the 90s, shocked the world with his exaggerated Internet big data.
In the 2014 celebrity brand digital asset list released by Baidu last year, Lin Feng finally became the male star with the highest digital assets. The number of his active fans on Baidu Tieba has exceeded 8000 million for several consecutive months, setting a record for Tieba.
The so-called celebrity brand digital assets refer to the collection of active content on the Internet that is related to the celebrity’s personal brand. This is the use of big data to quantify the influence of personal brands in the Internet field and is an important reference indicator for measuring the celebrity’s own value and commercial value.
Baidu even created a new term for Lin Feng, the "Lin Feng Effect", to describe a special star-chasing phenomenon.
Lin Feng's fans not only imitate Lin Feng's behavior, but also click and forward everything related to "Lin Feng" crazily. Lin Feng is far ahead in many votes.
Fans will also do more meaningful things for Lin Feng. This organized and disciplined star-chasing behavior of Lin Feng’s fans is called the "Lin Feng Effect".
...
Seeing Lin Feng so popular, the other two top stars Lu Han and Wu Qian were envious and jealous. After all, they were all top stars, but your status as a top star was a bit too exaggerated.
Of course, I have to add that Lin Feng’s current number of Weibo fans is exactly the sum of the number of fans of the other two top stars, Lu Han and Wu Qian, whose total number of fans has just exceeded 10 million.
Lin Feng once again defended his status as a top star, so much so that fans of Lu Han and Wu Qian no longer dare to touch Lin Feng's fans.
……
(End of this chapter)