Chapter 137 Investing in Maoyan
Jing Tian has a heart-shaped face with elegant and relaxed facial features. Her appearance has a strong presence, and her complexion is almost naturally eye-catching.
She is very different from the other women around me in temperament and appearance, and has a special kind of beauty.
Although it is a peach blossom disaster, it seems to be a nice enjoyment to have a beautiful and beautiful woman by your side.
But when he thought of her identity, Yang Hao felt troubled again.
Yang Hao thought about it, and finally made up his mind, "A table tennis player can do such a thing and it's okay for him to jump around everywhere. Yang Hao just doesn't believe that he can't be better than the guy named Zhang?"
The celebration banquet was actually a social evening. The actors wanted to become familiar to Yang Hao, the film and television production companies wanted to cooperate with Yang Hao on a project, and the theaters also regarded Yang Hao as the God of Wealth. However, Yang Hao ultimately did not leave the hotel in one piece, and ultimately could not withstand the attacks from all sides and got drunk.
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Yang Hao was drunk and was supported by his assistant to stay in the Wanda Hotel for one night.
At noon, Yang Hao was awakened by the ringing of his cell phone.
The caller ID showed that it was his investment manager, Xie Yongjun.
"What?" Yang Hao listened to the call in a daze. When he heard the content of Xie Yongjun's report clearly, Yang Hao suddenly became clear-headed.
"Say it again?" Yang Hao asked uncertainly.
"Maoyan has agreed to our investment, but Wang Xing, the founder of Meituan, wants to talk to you," Xie Yongjun repeated the content of the report just now.
Yang Hao had always asked Xie Yongjun to try to contact Maoyan to see if there was any opportunity to acquire shares.
In fact, Yang Hao didn’t hold out much hope, because as far as Yang Hao could remember, Maoyan was founded and managed by Wang Xing, and at that point in time it had not yet been separated from Meituan to operate independently.
In its previous life, Meituan’s angel round and A round of financing were completed independently, and the B round of financing did not start until 2016. I didn’t expect that in this world, Maoyan would open up to external financing so early.
Maoyan is backed by Meituan and should not be short of money at this time. Why would it agree to my request for investment?
Could it be that this little butterfly of mine has flapped its wings again?
Unable to figure out the reason, Yang Hao was too lazy to think about it anymore. The most important thing was to get the stake in Maoyan ready.
"Okay, okay, okay, Yongjun, you and Wang Xing should make an appointment to meet in the afternoon," Yang Hao was very excited and said "yes" three times in a row.
The three most important links in a complete film and television ecological chain are film and television production, film promotion and cinema chains. Maoyan is the online ticket purchasing app with the highest market share in the future, which is crucial to Yang Hao's layout in film promotion.
In a sense, publicity and promotion are even more important than film and television production and cinema chains.
It was already 12 o'clock noon. Yang Hao immediately put on his clothes and called his driver Zhang Qiang to pick him up.
Wang Xing was also the first Internet tycoon that Yang Hao was ever going to meet, so he took this very seriously. He put on a brand new casual suit, got his hair cut, and then got in the car to head for Meituan’s headquarters.
At 2:30 in the afternoon, Yang Hao arrived at Meituan headquarters on time. Wang Xing also attached great importance to Yang Hao and personally went to the bottom of the building to greet Yang Hao.
"Mr. Yang, welcome, welcome," Wang Xing walked up and shook Yang Hao's hand with a smile on his face and a warm tone.
"Mr. Wang, I've heard a lot about you," Yang Hao also complimented.
It was only then that Yang Hao took a closer look at Meituan's founder Wang Xing. He was in his thirties, in the prime of his life, wearing a pair of black-framed glasses and a black business suit. He must have just had his hair cut very short, revealing a capable and shrewd temperament.
"Mr. Yang, let's go upstairs and talk." The two did not stay downstairs for long and took the elevator directly to the floor where Meituan's headquarters was located.
Meeting room on the 11th floor of Meituan headquarters.
Yang Hao and Wang Xing sat down and exchanged pleasantries before getting down to business. Wang Xing got straight to the point and said, "The Blade I that Mr. Yang is investing in should have been completed, right? Can Blade II be completed before the summer vacation?"
When Yang Hao heard Wang Xing's question, his brain started working rapidly, and in an instant Yang Hao understood what Wang Xing meant.
2014 was the year when 4G networks emerged, and this was also the era when online movie ticket purchasing apps were vying for supremacy.
Meituan is not the only online movie ticket purchasing app. Internet companies such as Baidu, Alibaba, and Penguin are also involved.
More than a dozen large and small online movie ticket purchasing apps such as Guevara, Baidu Nuomi, Weying, and Maoyan have sprung up like mushrooms after a rain.
Meituan’s Maoyan app is under tremendous competitive pressure.
The other party asked this question at this time, probably because he wanted to obtain the publicity and distribution rights of "The Blade of the Assassin 1" and "The Blade of the Assassin 2".
"Is the war for movie ticket subsidies about to begin?" This thought popped up in Yang Hao's mind.
Yang Hao got excited when thinking about the ticket subsidy war. A movie ticket costs 19.9 yuan or even 9.9 yuan.
At this point in time, there is no lowest price for movie tickets, only lower prices.
"Mr. Wang, 'Knife of the Assassin 1' has indeed been completed, and 'Knife of the Assassin 2' can be completed before the summer vacation if we catch up on the progress," Yang Hao answered truthfully without hiding anything.
"Mr. Yang, can the promotion and publicity of "The Blade Identity 1" and "The Blade Identity 2" be handed over to Maoyan?" Wang Xing was very happy to hear the answer he wanted and continued to ask.
"I'm sorry, Mr. Wang. China Film owns 1% of the share of "Knife of the Assassin" 2 and 50. I can't make the decision. You need to negotiate with China Film in person for the publicity and distribution rights." Yang Hao had anticipated that Maoyan would want the publicity and distribution rights, and he told him the truth directly.
"Ok, let's put this matter aside for now. I will go to China Film Corporation to negotiate in person when the time comes." Wang Xing expressed his understanding after hearing Yang Hao's explanation and didn't dwell on it too much.
In 2014, in order to attract registered users, major online ticket purchasing apps adopted a ticket subsidy model and sold movie tickets at low prices.
To attract users to register, low-priced movie tickets are crucial, but what’s more important is the quality of the movies.
It's a rubbish movie. No matter how low the ticket price is, the audience still feels it's not worth it to watch it.
Only good movies + low-priced tickets are the magic weapon to attract users to register.
At this point, Yang Hao also understood why Maoyan had previously disagreed with his investment, but now changed its attitude.
After all, it was the popularity of "The Richest Tomato" that allowed Wang Xing to see his own strength.
As we all know, Internet companies like to use big data to measure everything.
Now, after counting the data of the movies invested by Yang Hao, "Bridget Jones in Seattle", "Charlotte's Troubles" and "The Richest Tomato" were all big hits, with a 100% success rate.
A 100 percent success rate, this data simply dazzled Meituan’s data analysts.
According to their data analysis, "The Blade of the Assassin 1" and "The Blade of the Assassin 2" are bound to be big hits.
"We must get Yang Hao to invest," this was the decision Wang Xing made after obtaining the data analysis.
(End of this chapter)